 And so you'll see somebody, they go, you can look this up. They'll be like, they'll say Oprah is on. I'm not saying Oprah is, but I'm saying hypothetically speaking or as an example, they'll say Oprah is on Adrenochrome and they'll show pictures of Oprah. They'll show pictures of Oprah with the black eyes and then they'll show Oprah appearing to not age at all.