 You can't call, like I told him, you can't call champagne, sparkling wines from California, you can't call it champagne. You just can't. It isn't. It isn't marketed as champagne. Cheeses from Canada, they don't even allow them across the border for different reasons. Things like that. There's domain of origin, you know what I mean? And I think there's a way to kind of make, you know, you talked about warning labels. There's ways to make, you know...