 And that's what they do. They wait until they know they're going to have two and a half and three hour lines. It's like an In-N-Out burger, right? Yeah. I don't know if you knew this. I was wondering if the In-N-Out burger, I go, people are going to get over this a little bit. It's going to go away. And it doesn't matter when. I'll drive by and there's a freaking line down the road. Do you know that for In-N-Out, their model is they make enough money, they generate enough revenue in the first week to cover the entire cost of