 So level four, and a lot of us got sucked into this initially, was we said, well, then we'll just turn to the experts. We'll listen to experts. Whatever that means. Go ahead. And so, yes, yes. And so that's when they mocked us. Remember the media mocking us. Oh, don't do your own research. Why are you doing your own research? Don't read. We do the research. Yeah, don't read. We do the research for you.