 But we do need people to be brave, like the individual, the young woman who recorded this. Very brave person. And there's a lot more people out there doing this. And we're going to incentivize them and pay them for bringing us the scoops. And we decentralize journalism. That's the future. So, James, talk about O'Keefe Media Group, the work that you are doing, and how you have been able to build this amazing thing, despite a lot of opposition. Tell us about it, James.