 Here's product creator Dan Putnam to explain how insulin management is the key. Everything for weight loss has been focused on eating less calories. What a lot of people don't realize is one of the most important things controlling insulin levels. When we eat, it's going to first go through the liver, then it goes to the muscles. Anything more than that, then it goes into the fat. If there's insulin present, the body's thinking that you just ate. So the body has a mechanism.