 because this isn't what name, image, and likeness was ever designed to be. It was designed to be Gabe from Texas promotes a local pizza shop, not we'll pay you, Gabe, $200,000 to come here, and the other school is offering you $150,000. If you have a collective bargaining agreement that flushes all that stuff out the water, and now you're saying, Gabe, that you're going to need a collective bargaining agreement in college football, you're going to need it in high school football, you're going to need it in peewee football. Again, Gabe, where does it end?