 You know, it was a subtle... The change always comes very subtly. And I would hear that going on and on. You know, when you first become, you know, a television star, back in the day anyway, and probably still the same now, is you get a publicist. Yeah. And your publicist, like, you have to have a charity that you support. You have to have... And I was like, look, I'm 25. You know, my charity was to pay my rent. Yeah. And I was like, what do I have to support? Can that happen organically, please, you know? But no, they were like, they break it down for you. So I think...