 You know, I do a fair amount of interviews for radio and podcasts and things like that. People kept telling me that I had such an interesting story that I should have, you know, that we should do a podcast simply for the company to really talk about not just the benefits of oral and nasal hygiene, the different perspective of it that we have and the studies that are backing that up. But a big part of that is also when you have something new that comes out,