 it is keeping eyes on you right brands like samsung lg busy on sony are no longer just delivering all your favorite shows what they're doing is they're gathering information about what you watch all the apps that you use and even listening into your voice commands why would they want to do this oh they're making money silly they're selling all this information to advertisers marketers and who knows who else so what you want to do is dive into your tv's privacy settings and that's where you're going to find options like