 And, Trey, I know that you and I went to the same school, University of Florida, go Gators. You and I covered, liked the same NFL team for a while, the Tampa Bay Buccaneers. And there's football at all levels, very, very different. It's fascinating to me how college football, if you consider we are a nation, sports-wise, Trey, of elitists in the sense that we only like the very, very best.