 Yeah. Like musicians, people don't really listen to as many small musicians anymore because it's not as accessible anymore as it used to be. Yeah. Which is weird because there's way more avenues for it now. Uh-huh. But now it's like, oh, you hear the big name, you want to go see that concert. Right. And like, it's especially unique because like in this area, I've heard somebody complain before about how like, oh, like live music is so expensive, blah, blah, blah. You live in Jackson. Yeah.