 And why is it so good? Because Old Trapper is a 50-year-old family business known for their relentless commitment to quality. They take smoked beef extremely seriously, and you can taste it in every single bite. Old Trapper is packed with protein. It comes in four great flavors that satisfy all your cravings. Quality smoked meat at its finest that goes with you wherever you go, to the game, to the gym, to the beach.