 Jelly Roll is someone else who, you know, when Jelly Roll first started to emerge, I think people were going, wait, is he a country artist? Is he a hip-hop artist? Is he a rock artist? He's an everything artist. He's one of those guys who really crosses genres. And again, the way that we are consuming music, you know, when I was a teenager, I'd go to the record store and everything was already segmented into jazz, rock, country, whatever. And whatever I was interested in, I would go and look in that section.