 Expect to spend an average of $875 on clothing, shoes, electronics, and school supplies this year, almost matching last year's record high. This is as much as the $875 households plan to spend during last year's winter holidays. MarketWatch says what was once a time to get growing children new clothes and some classroom supplies is now a tech and swag-filled shopping spree that often also involves checking off a list of cleaning products requested by underfunded schools.