 given everything given that i mean given the onslaught of popular culture given the nature of food in the nineteen ninety student like this because it was processed food have been backed and i was like peak process everywhere that was delicious it was so good like and it was marketed to you as a kid specifically yeah health food yes like with it that was the year of snack wells cookies right that's when you would like the boxes greens we thought it was healthy we they were like no fat we're like okay so