 And we got started. We partner with our vet clinic. It's a great partnership. We had some concerns from people about the dogs getting too hot and being concerned, so we decided to partner with them. So we have medical staff right there for the doggy races. Okay. So, you know, La Verne, as you say, is not a very big town, but this is clearly a huge event for you. Why is it important for small towns like La Verne to have festivals like this?