 And then you think, okay, but wouldn't it also be great if we could all somehow be comfortable enough in our skins to be able to have those moments, to let down our guards, to be our most relaxed selves without a drink? Yeah. It's like on the one hand, seeing someone reach for a drink, it kind of points to their vulnerability, their desire to connect in that moment. And on the other hand, should we all just be investing more in therapy maybe than drinking?