 Well, often certain podcasts will think of themselves as this tremendous platform, and they'll want to control the launch of the people they invite onto that platform. And sometimes they use NDAs in that context. They want to keep these talented individuals they bring on subordinate to the podcast, to the larger platform. And so are you talking about this through the lens of promotion? So it's like you're coming on, but we don't want you to tell anyone you're coming on?