 It's basically a new alarm clock, and I thought it was kind of cool because it's a speaker, but it also is Alexa-enabled, and it's got a little display on it. So it's colorful. It's got customized clock faces. You can choose from six different colors, orange, violet, magenta, lime, teal, and blue. You can see the weather, the song that's playing, or whatever's playing. You can set alarms, play music.