 We are actually doing a collaboration with a local food blogger, and we're selling her cookbook here. And so she's a Midwest mom, and she shops with us. And really, it's just building a community of women to live positively together. That is our mission here. And we do that through clothes. And so it's just so fun to be able to tie the two together. And then as far as our local community, huge support. We love working with the school. The advanced marketing class comes in, and it's just fun to work with the local community as well.