 But I could see how one could argue that for sure to make the case that, you know, if we had one less way of getting people nicotine, then that's one less way for people to be addicted to nicotine. Whereas you can also make the argument saying, but, you know, it's also another way to help people stop and taper off. The problem is from what I see and from the people I know and you tell me what you think.