 Clay Travis and Buck Sexton on the front lines of truth. Kello News Talk 1320, 107.9. You've heard us say that cell phone service with Pure Talk is half the cost of Verizon, AT&T, or T-Mobile. You hear their monthly price of just $20 for unlimited talk, text, and plenty of data, and you might be thinking, what's the catch? Pure Talk can't offer cell phone service that cheap, can it?