 buying a piece of land, figuring out how to pay for it, make improvements on it, and keep investing. So we was always, Mom used to say we was cash poor and land rich. Well, that's sometimes how farmers are, and you know that no matter who you are. But the organic business has really paid you off, am I right? The organic business has been good to us. We've been organic since 2006, and that was something that we kind of,