 Well, I'm not sure if it's a change in your way. It's knowing that every day somebody else is doing something better than you. Right. And you're searching every day to find a better way. And you desperately want to build a culture in a company where that search for a better way every day is just an urge. It makes the job exciting, creates a learning atmosphere. It's just the most powerful thing you can do in a company. Wow.