 the Blackhawks could do the kind of ratings that the Oilers can do. Because you're not just talking about an individual in Connor McDavid, who I believe is the face of the sport, the best player in the sport, but Leon Dreisaitl is also a star in his own right. Now, he didn't necessarily play like it in the Stanley Cup final, but I think Connor McDavid is such a polarizing figure. And obviously, he's a five-time scoring champion.