 sports employee who goes into all the data and analytics and can tell you all the time, hey, if the Super Bowl has these individuals involved, this is what's likely to be watched. Hey, the World Cup's coming up. This is what people are going to watch. He tweeted something interesting yesterday that I thought that I would hit you with. We're all talking about, hey, everybody's going to be watching. He actually says he thinks less people are going to watch this debate than watched in 2016 and in 2020. Here