 It goes to conservative causes. It's the first of its kind. Coin is pronounced like the word coin, but spelled C-O-I-G-N, backed by Visa. It was created to advance conservative values and embrace the American spirit. You'd be surprised to learn how many millions of dollars in donations the left-leaning credit card companies are making day in and day out. Coin's doing something on the other side, helping conservatives align their dollars with their values. You'll also earn 1% cash back on every rewards purchase you make.