 well that's the that's the challenge so there you go i mean you know some of these restaurants like i say it's almost like it's middle-brow chic it's almost like they're having fun with it we're a high-end restaurant but look we're we're we can have some fun too or whatever but you know a couple of things here i mean i spoke to you know establishments that say no we don't want to offer a low-end beer we we think you know one one place was very direct