 And for, again in the book, we refer to it as f.a.m.i.l.y. which is stolen from Greg Sciano, the football coach at Rutgers. It stands for Forget About Me, I Love You. Again, very other-centric, but it's about the family. I have 16 people in my family. I'm the patriarch, and I feel responsible for giving them the American dream as best they can possibly get it. Number three is your career.