 you know, a protein option. And, you know, we've seen food trucks pop up with it. It kind of has a bit of a resurgence in that sort of way that, like, PBR has a resurgence. You know, it's that nostalgic sort of brand that people love and kind of has a familiarity to them. So, yeah, you can see a lot of menus. And you look at, like, French cuisine. You go to a really fancy French restaurant, and you're going to get served pork relettes. But essentially, it's a fancy French version of Spam. It's the same thing. They grind it up.