 One thing that toys allowed us to do is that we could carry on that story. We could relive that story. We could be in control of that story that we saw on the big screen that one time. I mean, this is before the days of VHS. This is before the days of any way to replay this. I didn't have any means of replaying this movie. If you wanted to see Star Wars multiple times, you had to go to the theater. And being a five-year-old kid, I didn't have any power over that. But the other thing to consider, too, is that it was only at my theater for two weeks.