 Right? You get them out. We get them out. We get them deep in nature. We get even in our kids camps, we do summer kids camps, the kids get deep in nature, like to the point where they're just covered in mud and scratched up and scuffed up. So they're literally deep in nature. Literally deep in nature. Another thing we do is work on forest and climate. So we've got a primary research division looking at forest issues and forest health related to climate change, which is a big issue when we're surrounded by these forests. And something tells you that you can see the effects of that directly on the trees.