 And this time spot, 12 to 3, I mean, Rush really set the tone for saying we're the alternative to the corporate media. It's why the Air America and the left never could succeed on talk radio. You know, we're a place to come for a different point of view. Now, none of us pretend that we're unbiased or objective, but that's the point. The corporate media still pretends. They pretend they're objective. They pretend they are unbiased. I often call George Stephanopoulos the unbiased journalist because...