 Turned out the real challenge was getting other people to buy into his idea. I went to the knife company and they said, sorry, it's not a knife, it's a tool. I went to the tool companies, they said, sorry, it's not a tool, it's a gadget. Gadgets don't sell. After years of perseverance, Leatherman managed to sell his first 500 units to outdoor retailer Cabela's. You cannot believe how happy I was. Finally, after eight years, finally an order.