 are gone. Or even maybe a face of shock. Right. And so now they don't get that and they don't understand that you might be shocked by that statement, right? So when we're talking about this type of a topic, we're trying to bring awareness to, and the evidence is getting so overwhelming, it's not as cool as we all thought it was going to be. It's not as innocent as we thought it was going to be. Yeah, I challenge you to go out and do a little research.