text: On 22 June 2016, Lille announced a five-year partnership with New Balance, becoming one of the biggest football teams that have signed with the Boston-based sportswear manufacturer.  Partnership is renewed in 2021 on a new five-season contract until June 2026.
  The first main sponsors of the club were  that appeared two seasons in the front of the jersey, and Lille-made Pel d'Or lemonade, produced by the very famous Pelforth brewery. One of the most iconic Lille sponsors is French nappy and baby products manufacturer  that lasted more than ten years. Production factories were located in Linselles, in the Lille region and the nine red letters are now part of the identity of the club. However, Peaudouce was acquired by Sweden consumer products company SCA which decided to end the sponsorship. Foodservice company Eurest, banks Crédit Agricole and ING Direct are famous main sponsors too, that lasted at least two seasons.
  Subsequently, the famous "P" of French casino and resort company  appeared on Lille's jersey in 2003 for the first time. Based in the north of France, Partouche is Lille's most loyal sponsor: the brand logo was on the club's shirt during fourteen seasons. The most recent main sponsors are French consumer electronics retailer  and British online car retailer Cazoo.
  Grounds