text: When developing EastEnders, both Smith and Holland looked at influential models like Coronation Street, but they found that it offered a rather outdated and nostalgic view of working-class life. Only after EastEnders began, and featured the characters of Tony Carpenter and Kelvin Carpenter, did Coronation Street start to feature black characters, for example. They came to the conclusion that Coronation Street had grown old with its audience, and that EastEnders would have to attract a younger, more socially extensive audience, ensuring that it had the longevity to retain it for many years thereafter. They also looked at Brookside, but found there was a lack of central meeting points for the characters, making it difficult for the writers to intertwine different storylines, so EastEnders was set in Albert Square.
  A previous UK soap set in an East End market was ATV's Market in Honey Lane; however, between 1967 and 1969, this show, which graduated from one showing a week to two in three separate series (the latter series being shown in different time slots across the ITV network) was very different in style and approach from EastEnders. The British Film Institute described Market in Honey Lane thus: "It was not an earth-shaking programme, and certainly not pioneering in any revolutionary ideas in technique and production, but simply proposed itself to the casual viewer as a mildly pleasant affair."