text: Some Russian brands use an English name to imply some "Western", Occidental concept used.
  "Fix Price" convenience stores are a prime example of this logic. The store chain initially introduced the "everything costs X rubles" concept of fixed price (similar to the "Everything 99 cents" stores or the "Dollar tree").
  Runglish as Russians' lish
  Runglish has some peculiarities which distinguish it from regular English. That's because Russian language is a synthetic language: words in Russian use various morphemes, which depend on grammatical cases, declensions and some other traits; while, as a rule of thumb, every letter in Russian has its own only sound.
  Runglish speakers hardly make any distinction between closed/open and long/short vowels (examples: "heat" vs "hit"; "port" vs "pot").
  Consonants/soundless at the end of words may be confused ("leave" vs "leaf").
  Absence of /θ/ and /ð/ in Russian phonology causes mispronounceations (examples: "thing" vs "sing"; "then" vs "zen")
  "Runglish" fail to differentiate articles (а or an vs the vs zero article), as articles aren't used in Russian grammar.
  Tenses are broken in the lish, as instead of 12 tenses (3 simple tenses, 3 continuous tenses, 3 perfect tenses, 3 perfect-continuous tenses), Russian language only has 3 tenses (past, present, future).