text: Evaluate: In the last stage, the product is tested, and from there, improvements are made. Although this is the last stage, it does not mean that the process is over. The finished prototype may not work as well as hoped so new ideas need to be brainstormed.
  Double Diamond Framework
  The Double Diamond Framework is a widely used approach for product discovery, which emphasizes a structured method for problem-solving and solution development, encouraging teams to diverge (broad exploration) before converging (focused decision-making).
  The framework consists of two main stages: diverging and converging, each with specific steps and considerations.
  Diverging Stage:
  During the diverging stage, teams explore the problem space broadly without predefined solutions. This phase involves engaging with core personas, conducting open-ended conversations, and gathering unfiltered input from customer-facing teams. The goal is to identify and document various problem areas, allowing themes and key issues to emerge naturally.
  Converging Stage:
  As insights emerge, teams transition to the converging stage, where they narrow down problem areas and prioritize solutions. This phase involves defining the problem, understanding major pain points, and advocating for solutions within the organization. Effective convergence requires clear articulation of the problem's significance and consideration of business strategies and feasibility.