text: Most editions were produced in a functional, compact size that fit into a pocket, were easy to carry, and could be taken out at any time "for practice, learning, application." It was published in 32 other common sizes, allegedly the largest format printed on only four pages as large as the newspaper Reference News, and the smallest format the size of a matchbox.
  Role and social impact
  Foreign press report called the work "The Little Red Book", reflecting its common small size and bright cover. After the Cultural Revolution ended, some Chinese people also adopted the nickname "Treasured Red Book" (), a term back-translated into Chinese.
  During the 1960s, the book was the single most visible icon in mainland China, even more visible than images of Mao himself. In posters and pictures created by CCP's propaganda artists, nearly every painted character, whether smiling or looking determined, was seen with a copy of the book in his or her hand. During the Mao era, when people swore oaths they would often do so on Quotations. After the end of the Cultural Revolution in 1976 and the rise of Deng Xiaoping in 1978, the importance of the book waned considerably, and the glorification of Mao's quotations was considered to be left deviationism and a cult of personality.
  Quotations continues to be a symbol of Mao Zedong Thought in China today. In certain situations, the book is given as a gift, for example, when public funds are involved, or when personal events arise, such as congratulating newlyweds.