text: Sainsbury's £40 million plans for a superstore opposite Tesco on the Pinguin Foods site yielded an estimated 300 jobs. This was the key to securing the future of Pinguin Foods in King's Lynn. Pinguin Foods released  of its  site to accommodate the proposed store. Mortson Assets' and Sainsbury's plan included a link road between Scania Way and Queen Elizabeth Way to improve access and allow the industrial estate to attract new employers, while Sainsbury's maintains its store in the town centre. It has pledged £1.75 million for highways improvements and a further £7 million to invest in the Pinguin Foods factory.
  At 8 am on 15 January 2012, the landmark Campbell's Tower was demolished – competition winner Sarah Griffiths pulled the switch. Her father, Mick Locke, had died in 1995 aged 52 after being scalded by steam at the factory. It was Campbell's first UK factory when it opened in the 1950s. At its peak in the early 1990s it employed over 700.
  A fire station was opened by Queen Elizabeth II in February 2015.
  Governance
  King's Lynn became a municipal borough in 1883. The present Borough of King's Lynn and West Norfolk was an amalgamation of the Borough of King's Lynn, the urban districts of Downham Market and Hunstanton, and the rural districts of Docking, Downham, Freebridge Lynn, and Marshland.
  Heraldry
  The shield in the coat of arms of King's Lynn and West Norfolk is that of the ancient Borough of Lynn, recorded at the College of Arms in 1563. It shows the legend of Margaret of Antioch, who has appeared on Lynn shields since the 13th century, and to whom the parish church is dedicated.