text: Some stories showed him wear a unique pin on his hat which attracts many girls to him, so he hid it to avoid the crowd of girls rushing him.
  The hat also seems to define part of Jughead's personality. One story has the gang try to convince him to try a different hat, but it is revealed that whatever hat he tried on changed his personality to suit the hat. When they had him try on a detective hat, he focused on clues that would have gotten Archie in trouble with Betty and Veronica, and took a hair from Reggie's sweater that implied that he sneaked a date with Midge behind Moose's back (the look on both of their faces imply he was on to something). Jughead also stated that he felt naked without a hat. Finally, Veronica gave him a special hat to try on. When he did, everyone said it suited him (it was an ugly thing but looked comical. She said she was saving it for a Mad Hatter party). Jughead tried wearing it for a day at school, but scared several students, teachers, and even Miss Beazly the cafeteria lady) they begged him to go back to his trademark hat. When he asked what they'd do if he did, they offered him a platter of hamburgers and he happily agreed.