text: This color may be regarded both as a tone of lavender since it is a light color between rose and blue and as a light medium tone of magenta because its red and blue values are equal (the color signature of a tone of magenta for computer display).
  Heliotrope
  The color heliotrope is shown at right. Another name for this color is psychedelic lavender because this color was a popular color often used in the hippie psychedelic poster art of the late 1960s for the Fillmore Auditorium and the Avalon Ballroom in San Francisco. These posters were sold in the head shops of the Haight-Ashbury neighborhood and were drawn and produced by such artists as Wes Wilson, Stanley Mouse, Rick Griffin, and Victor Moscoso.
  Bright Úbe
  Displayed at right is the color bright ube (IPA: [ˈʔu.bɛ]).  The color takes its name from purple yams, notably from the appearance of pastries or ice cream where said tuber is an ingredient or the overall flavor. Outside the Philippines, such products are available in Filipino grocery or speciality stores.
  Lavender (floral)
  At right is displayed the color Lavender (floral). This color matches the color shown as "lavender" (viewed under a full-spectrum fluorescent lamp) in the 1930 book A Dictionary of Color (reference below), the world standard for color names before the introduction of computers. This color may also be called floral lavender. It is a medium violet.