text: After Letterman was introduced on Late Shows very first episode, NBC Nightly News anchor Tom Brokaw accompanied him on stage and wished him "reasonably well". As part of a pre-arranged act, Brokaw then proceeded to retrieve a pair of cue cards while stating that "These last two jokes are the intellectual property of NBC!" After he carried them off stage, Letterman responded, "Who would have thought you would ever hear the words 'intellectual property' and 'NBC' in the same sentence?" In his opening monologue, Letterman said "Legally, I can continue to call myself Dave" but joked that he woke up that morning and next to him in bed was the head of a peacock (while the orchestra played the theme from The Godfather).
  In ratings, Letterman's Late Show dominated Jay Leno's Tonight Show for its first two years. Leno pulled ahead on July 10, 1995, starting with a Hugh Grant interview, after Grant's much-publicized arrest for picking up a Los Angeles prostitute. Leno also benefited from the lead-in provided by NBC's popular Must See TV prime time programs of the mid-to-late 1990s. Likewise, the CBS network was hindered by a weak prime time lineup, along with several large- and major-market network affiliation switches in late 1994 relating to Fox's acquisition of CBS's National Football League rights, stunting the Late Show just as it was beginning to gain traction.
  Announcer Bill Wendell retired in 1995, with Alan Kalter taking his place.
  At times Late Show even came in third in its time slot (behind Nightline, most recently in November 2008), once prompting Letterman to arrange for a Manhattan billboard proudly declaring himself and his show to be No. 3 in Late Night, aping an older, nearby billboard which promoted Leno and The Tonight Show as No. 1. Letterman attempted to respond by making his show more political, aping the approach taken by The Daily Show under Jon Stewart.