Neiman Marcus [SEP] industry
store expanded and Neiman Marcus premiered the first weekly retail fashion show in the United States. The store staged a show called "One Hundred Years of Texas Fashions" in 1936 in honor of the centennial of Texas' independence from Mexico. A later profile of the store, "Neiman Marcus of Texas", described the "grandiose and elaborate" gala, noting, "It was on this occasion that one of the most critical among the store's guests, Mrs. Edna Woolman Chase, editor of "Vogue", expressing
fashion drawing course in 1938 when the university created a new five-year degree program, Art for Industry, which became the Fashion Arts curriculum in 1941 under her direction. She and her sister, Frances Mahier Brandon, were instrumental in bringing Native American design to fashion, after they presented research on various tribal motifs to Stanley Marcus head of Neiman Marcus. The designs were later featured in "Vogue", and the March issue of "Holland's Magazine", when Neiman Marcus developed a fashion line around the motifs.