WHTP [SEP] licensed to broadcast to
WHTP
WHTP (104.7 FM; "Hot 104.7") is an American radio station licensed to serve the community of Kennebunkport, Maine. Its signal is broadcast from the same location. Established in 1994, WHTP is owned by Mainestream Media. The station broadcasts a Rhythmic Top 40 format.
History.
WHTP began broadcasting December 1, 1994 as WQEZ, an easy listening/adult contemporary station owned by Vega Corporation, which also owned WBQQ (99.3 FM). Vega sold the stations to Mariner Broadcasting on June
the first to come the following day at 5 PM. At that time, the station adopted its permanent Rhythmic Top 40 format, branded as "Hot 104.7". WHTP currently competes with longtime Top 40 station WJBQ, owned by Townsquare Media, which has a more mainstream feel to it as compared to WHTP's Rhythmic approach (similar to the former WRED). On October 1, WBQW's call letters were changed to WHTP, fitting the "Hot" branding. In February 2013, WHTP was added to Mediabase's