ITV Digital Channels [SEP] inception
ITV Digital Channels
ITV Digital Channels Limited (ITVDCL) (formerly known as Granada Sky Broadcasting or GSkyB) is a wholly owned subsidiary of British television broadcaster ITV plc. ITV Digital Channels Ltd now solely under control of ITV plc is today a profitable business which runs all ITV plc's television channels with the exception of ITV, which is part of the ITV Network.
Origins.
Granada Sky Broadcasting was set up in 1996 and operated until 2004 as a joint venture between Granada plc and BSkyB to launch a range
the licenses for the three multiplexes (MUX B, C and D) that had been used by ITV Digital. On 16 August 2002 the licenses were granted to members of the Freeview consortium, with BBC getting multiplex B and Crown Castle getting multiplexes C and D.
Although all pay channels had been closed down on ITV Digital, many free-to-air channels continued broadcasting, including the five analogue channels, the digital BBC channels, ITV2, the ITN News Channel, S4C2, TV Travel Shop and QVC.