Ricola [SEP] inception
the firm contracts over 100 self-managed farms in the Valais, Emmental, Val Poschiavo and at the southern foot of the Jura Mountains, in central Switzerland, and in Ticino. Ricola is known for its commercials featuring Heidi (Ramona Pringle) depicting mountaineers shouting "Ri-co-la!" and blowing through a large Alphorn.
History.
Ricola began in 1930 when Emil Wilhelm Richterich and Daniel Ruoss Sr. established Confiseriefabrik Richterich & Co. Laufen after the purchase of a small bakery in Laufen, just outside
Ricola
Ricola Ltd./Ricola AG is a Swiss manufacturer of cough drops and breath mints. All their products include natural herbal ingredients exclusively cultivated on Swiss soil without any use of pesticides, insecticides or herbicides. The head office of Ricola is located in Laufen, Basel-Country.
Business.
Ricola listed sales of 297.3 million of Swiss francs in (2012) and employs 400 workers. Around 200 independent produce companies in the surrounding area service Ricola. In order to obtain enough herbs for the production of its herbal drops,