Crayola [SEP] parent company
Crayola
Crayola LLC, formerly Binney & Smith, is an American handicraft company, specializing in artists' supplies. It is known for its brand Crayola and best known for its crayons. The company is based in Forks Township, Northampton County, Pennsylvania, USA. Since 1984, it has been a wholly owned subsidiary of Hallmark Cards.
Originally an industrial pigment supply company, Crayola soon shifted its focus to art products for home and school use, beginning with chalk, then crayons, followed later by colored pencils,
graduated when he was just 15-years old. He studied metallurgy after high school.
Snedeker was hired by Kiwi shoe polish for one of his earliest jobs. There he developed a new, white shoe polish that did not stain clothing.
He later moved to Pennsylvania where he was employed as a chemist by Binney & Smith, the then-parent company of Crayola crayons. While working Binney & Smith, Snedeker ran out of ideas as to which projects to pursue. He visited the Crayola complaint department to gain an insight