WBUV [SEP] licensed to broadcast to
WBUV
WBUV (104.9 FM, "News Radio 104.9 FM"), is a news and talk radio formatted radio station based in Gulfport–Biloxi-Pascagoula, Mississippi. The station is owned by iHeartMedia, Inc., and the format is broadcast at 104.9 MHz with an ERP of 16 kW.
History.
WBUB was a country station in Mobile, Al but licensed to Moss Point, MS. The station's owner, iHeartMedia, Inc. (formally Clear Channel Communications), moved the signal to the
Biloxi-Gulfport-Pascagoula market and it became WBUV, which started as an urban contemporary and mainstream urban outlet as "V104.9" (playing Hip Hop, R&B, and Urban Gospel). The station also hosted the nationally syndicated Doug Banks Morning Show and later the Russ Parr Morning Show. The station competed with WJZD (Gulfport, Mississippi) and WBLX (Mobile, Alabama) in the Alabama/Mississippi Gulf Coast's urban contemporary market. Following Hurricane Katrina in 2005, the station began to broadcast 24-hour news and information