Mercedes Erra [SEP] place of birth
Mercedes Erra
Mercedes Erra is a French business woman who was born 23 September 1954 in Sabadell near Barcelona.
She is the Executive President of Havas Worldwide (formerly Euro RSCG Worldwide), Co-Founder of BETC, and Managing Director of Havas.
Mercedes Erra is an expert and specialist in branding and communication building. She is famous for working on different subjects and inspiring new ways of communication for brands such as health for Danone, young for Evian, or the vision of Air France. Her "Roller Babies
BETC
BETC is a French advertising agency founded in Paris in 1995. The name of the company stands for Babinet, Erra and Tong Cuong, the founding members. 
The agency notably designed campaigns for clients such as Air France, Evian and Canal+, and has won several awards. 
History.
Rémi Babinet and Eric Tong Cuong founded the agency Babinet Tong Cuong in 1994. It is part of the Havas Worldwide group of companies (formerly Euro RSCG Worldwide). In 1995, they were joined by Mercedes Erra