House of Guitars [SEP] inception
Young Stars from Earth." An alternate slogan they have is "The Store That Ate My Brain." In numerous ads on late-night local television in the 1970s, the House of Guitars insisted, "The House Of Guitars Is Cooler Than Hollywood."
History.
The House of Guitars was initially founded in 1964 by brothers Armand, Bruce, and Blaine Schaubroeck in the basement of their mother's house in Irondequoit, New York. In 1972 the Schaubroeck brothers relocated the House of Guitars to its present
on House. Since its inception, Jersey Street has used an increasing amount of live instrumentation, including bass, guitars, horn sections and strings, as well as a looser approach to technology which made its grooves less rigid and unyielding than those of some contemporaries. The growing use of live musicians led to a string of dates as a nine-piece band, at venues including London's Cargo and Manchester's Band on the Wall.
Despite receiving acclaim from the dance music fraternity – and from underground music lovers in general