Mitsubishi Motors Australia [SEP] inception
52 million to acquire Chrysler's remaining 65 percent share. The remaining 1.1 percent was held by 690 local investors. The company name was changed to Mitsubishi Motors Australia Limited on 1 October 1980. Production of the popular Sigma range of vehicles continued under the Mitsubishi name until 1987 with its eventual replacement, the Magna, having been released in 1985. Colt production, which had commenced in 1982, ended in 1990, with no locally manufactured replacement.
The Magna, like its forebear the Sigma, was based
sponsorship.
Corporate sponsorship Mitsubishi.
The Mirage Bowl was hosted by Mitsubishi Motors in Japan from its inception through 1985. The name refers to Mitsubishi's Mirage line of subcompact cars. Chrysler imported the Mirage and sold it in the US as the Dodge Colt and the Plymouth Champ.
Corporate sponsorship Coca-Cola Company.
The Coca-Cola Company took over corporate sponsorship from Mitsubishi in 1986, renaming it the "Coca-Cola Classic". Other sports contests sponsored by Coca-Cola have also been called "Coca