Wheaties [SEP] manufacturer
Wheaties
Wheaties is a brand of breakfast cereal by General Mills. It is well known for featuring prominent athletes on its packages and has become a cultural icon in the United States. Originally introduced as Washburn’s Gold Medal Whole Wheat Flakes in 1924, it is primarily a wheat and bran mixture baked into flakes.
History.
History Creation.
Wheaties was created in 1922, as a result of an accidental spill of a wheat bran mixture onto a hot stove by a Minnesota clinician working for the Washburn Crosby Company (
in several advertisements and promotional pieces for Nike. In 2014, she was featured in a promo for Wheaties. In May 2015, she starred in television commercials for Coppertone. She became a brand ambassador for nutritional product manufacturer Genesis Today in February 2016. In January 2018, she partnered with Hydrive Energy Water. She has appeared in videos for animal rights organization PETA.
Press' likeness appeared on "The Simpsons" along with teammates Alex Morgan and Abby Wambach in May 2015. The same year, she starred in the