Feature integration theory [SEP] creator
Feature integration theory
Feature integration theory is a theory of attention developed in 1980 by Anne Treisman and Garry Gelade that suggests that when perceiving a stimulus, features are "registered early, automatically, and in parallel, while objects are identified separately" and at a later stage in processing. The theory has been one of the most influential psychological models of human visual attention. 
Stages.
According to Treisman, the first stage of the feature integration theory is the preattentive stage. During this stage, different parts of the
many illusions data appear as if pre-consciously adjusted in accordance with object expectations. Pylyshyn has also emphasized the way the brain seems to pre-conceive objects to which features are to be allocated and which are attributed continuing existence even if features like color change.
The segregation problem Feature integration theory.
In her feature integration theory, Treisman suggested that binding between features is mediated by the features' links to a common location. Psychophysical demonstrations of binding failures under conditions of full attention provide support for the idea that binding is