Suretone Records [SEP] inception
Suretone Records
Suretone Records is an American record label established in 2006 as a joint venture by Jordan Schur, former CEO of Geffen Records, and Interscope Records, to release alternative rock music. Several high-profile bands such as Weezer, The Cure, Rooney, New Found Glory and Angels and Airwaves, the new band put together by Tom DeLonge (blink-182) will remain on Geffen and will carry the Suretone imprint. The Pink Spiders (which will be released through Geffen), Headway, Eastern Conference Champions and all
powerhouse, Carl Stubner, to form Suretone Entertainment, a multifaceted company composed of Suretone Records and Suretone Pictures. Suretone's artists roster includes names such as Fleetwood Mac, ZZ Top, India.Arie, Puddle of Mudd and Filter.
Among his other ventures, Jordan Schur is a majority partner in Jordan Realty with real estate holdings in Manhattan. He is a principal partner in a New York based document retention company, Cityside Archives, with his father, Joel Schur. Along with his wife, designer Stephanie Schur,