Electr-O-Pura [SEP] record label
Electr-O-Pura
Electr-O-Pura is the seventh studio album by American indie rock band Yo La Tengo, released on May 2, 1995 by record label Matador. The album received very positive reviews from music critics.
Recording and release.
"Electr-O-Pura" was recorded at Alex the Great Studios in Nashville, Tennessee and produced by Roger Moutenot, who recorded the band's previous album, "Painful". The band named the album after an extinct soda brand; they
"The Village Voice"s 1995 Pazz & Jop critics' poll. "Electr-O-Pura" marked a new creative direction for the band. According to singer and guitarist Ira Kaplan, "I think after "Electr-O-Pura" we've had a direction of trying not to worry too hard about what the next album is going to sound like [...] we just write a bunch of songs, and then go one baby step at the time and just do what seems right." At the time