Uh, did you just make this asshole comment to draw attention to yourself?  What's the point in hating on someone who's trying to draw attention to a really worthy cause?  Do you have any idea what he is or is not doing besides making this video?  I'm guessing that would be NO.  Everyone has their own way of getting out the word and trying to help, and this is one way that he's doing it.  Grow up.