On Some Special Characteristics of Terms of Fine Arts and Graphic Design in the Chinese Language
The article focuses on the vocabulary scope of the term system analyzed as well as on the interaction of the former with General English. Such phenomena as polysemy and synonymy are singled out, characterized, and illustrated. Special attention is given to the term-formation means and their efficiency, with a great number of examples to show the variety of the means of term formation. The second way of expanding the term system under study - borrowings from other languages - is also described. Borrowed terms are classified according to the ways of their penetration into Chinese (loan translations, or semantic borrowings, loan blends, and phonological calques). The authors argue that one of the latest tendencies in the Chinese language is letter and digit borrowings, which are typical for the term system covered in the research, particularly in the field of digital design. Examples of neologisms with a combination of letter and semantic borrowings are provided.