Scientific communication in linguo-cognitive modelling
This article describes the role of metaphorical modelling in scientific communication. The phenomenon of communication is understood as a condition for development and existence of human mind. Scientific communication creates a holistic scientific discourse, which differs from other types of discourses in a range of parameters. However, scientific discourse is formed on the basis of universal gnoseological mechanisms, the fundamental of which is analogy - the foundation of metaphorical conceptualisation. The role of metaphor in scientific knowledge is one of the most pressing issues to deal with in a number of fields. Metaphor in this case is understood as a concept, a cognitive mechanism that finds expression in linguistic statements. The author notes the heuristic force of scientific metaphors, associated with the peculiar properties of metaphorical modelling: synthesis of the rational and the irrational, coding of large volumes of information into minimum text units, interactional nature. Scientific metaphor is divided into two subtypes according to its functional role: transmitting (used in educational communication) and basic (forming mental space of science) metaphors. The basic metaphor is created according to the general language models and simultaneously it forms the mental space of science on different levels: special simulation of science activities, modelling of scientific phenomena, modelling of the object of a scientific description in a single scientific field and in interdiscourse space. Regardless of how a scientific metaphorical model is qualified by the user - as the transmitting or as the base one - in the process of research and understanding of the scientific object, either of the metaphorical models are inherently communicative, as it is used for transformation and presentation of the subjective thinking representation in the form of the objective elements of the sign system that unite the mind of the cogniser with some objective knowledge common to the entire speaking community.