COMPETITIVENESS ANALYSIS OF THE PRIMORSKY KRAI RETAIL TRADE ENTERPRISES
The role and place of services in the modern economy, its invaluable contribution and real influence on all aspects of the economy and society as a whole is defined as growing interest. Thus, increasing the role of the service sector in the Russian economy is one of the most important functions to ensure efficient use of resources and enhancing the country's competitiveness on the global market. Due to the relevance of the topic, the purpose of the article is to study the competitiveness of the services enterprise. Feature assessing the retailer competitiveness, the development analysis, trends in the Primorsky Territory is defined by the market specificity. In matters the products competitiveness, progress has been made and developed quite reasonable methodology for assessing of the identical goods and services competitiveness. The difficulty is the competitiveness assessment of enterprises. Along with the research of theoretical bases of the essence of competition and competitiveness, the article presents an analysis of the current state of the retail grocery market sales network. the matter is of practical evaluation of the competitiveness.