Journalism as an intelligent system: integrity aspects
This paper considers journalism as the innovation system that continuously generates in the collective conscious of the mass audience such an important product as an intellectual media portrait of reality. The portraits criteria are revealed as well we the factors for its optimization, and various aspects of the media systems integrity are investigated, including functional integrity that comprises both creative and editorial features of journalism. In particular, functional integrity ensures implementation of communicative functions by the objects of various areas of social activity. Social dialogue, which portrays an intellectual potential of society, is an important factor of the media publicity. The present paper examines the media system as a mechanism for implementation of functions of journalism and studies the relations between the systems components as well as the factor of maximizing their inherent potential. Media space plays an important role in absorbing information potential by the mass audience; it creates and maintains information relations between those who generate and distribute information and those who absorb it.