COMPLIANCE WITH INTELLECTUAL PROPERTY RIGHTS AS A FASHION IN THE MODERN SOCIETY
Subject The article describes the main trends in the development of the system of intellectual property rights in the modern society. Objective Analysis of the system of enforcement of intellectual property rights as a fashionable phenomenon of modernity. Conclusion It is concluded that intellectual property rights will have more significance in the society, due to a number of advantages provided by them. The priority task is to create effective ways to protect intellectual property, which will stimulate the development of innovative activities.