Cross-Association of Color Indicators and Emotives: Gender Aspect
The article briefly overviews the results of the associative links experimental studies between the stimuli words, denoting color and emotives lexis, considering the gender aspect. The researchers have stated some universal consistent patterns of associating in the course of interlingual comparison of lexical associations in different languages; certain features of national and cultural specificity distinguishing for a particular lingua cultural commonality have also been revealed and described.