FEATURES OF CONSUMER BEHAVIOUR STUDYING IN THE MARKET OF RAIL TRANSPORTATION
The various independent participants of transportation process have emerged in the railway transport market in modern conditions and the point of their interactions with each other and with the transport production final costumers is in focus. In the article it is offered to analyse the matter, and also to place management efficiency priorities of the consumer incentives that cause a consumer choice of transport services now. To determine the direction of development that transport companies need to increase overall performance of railway transport with clients.