Culture of Speech in Sports Journalists’ Work: Ethical Aspect
The article is devoted to an analysis into the current state of the ethical aspect of journalists’ culture of speech. The main subject of the author’s research is television sports texts in terms of their compliance with journalistic ethics and speech etiquette. In the article, the author identifies the particular features of sports journalists’ language in the context of a new linguistic reality; describes different communication techniques increasing communication effectiveness. The author also finds out why the ethical norms of the Russian literary language are occasionally deviated and analyses the most frequent violations that prevent the process of passing information and are considered as ethical mistakes. Particular attention is given to the issue of journalists’ responsibility for their speech behavior.