ACTUALIZATION OF THE CONCEPT <i>FORCE</i> IN THE NATIONAL PICTURE OF THE WORLD OF THE BRITISH
The article is devoted to the investigation of the concept FORCE in the national picture of the world of the British. The author presents an analysis of the conceptual, figurative and value components of the FORCE concept in the modern English language. The publication reveals a number of features constituting the conceptual component of the concept mentioned above. Based on the study of lexical compatibility of the names of the concept FORCE, peculiarities of formation of cognitive metaphors are identified. Through these metaphors the figurative component of the concept is formed. The value component of the concept FORCE is expressed in judgments that objectify the characteristics of the evaluative meaning in the national picture of the world of the British. The author concludes that this concept contains socially and culturally significant information about the attitude of the British to the phenomenon of force as an instrumental value relating to the methods of achieving appreciable goals, which has an evaluation and normative role in culture.