CONCEPTUAL MODEL OF CROWDSOURCING APPLICATION IN MUNICIPAL EDUCATION MANAGEMENT
The article provides atheoretical substantiation ofthe model of crowdsourcing application, which makes it possible to intensify promising trends in the development of local self-government on the basis of the obtained socio-economic effects. The proposed model reflects the interconnection of all elements of the crowdsourcing implementation process and describes its main functionalities: information, control, research, communication, innovative. The role of mechanisms for involving and self-organizing the population, stimulating their social activity, creating an information platform and facilitating support is emphasized.