The method of comparative evaluation of the price level on medicines in drugstores
At present, the level of the prices have a greatest influence to choice the drugstore by consumer. The author proposed a statistical methods of price monitoring and evaluation of results on the retail pharmaceutical market. The classes of Khabarovsk's drugstores were isolated with the using cluster analysis based on the actual price level. The author showed changes in the price positioning of retail pharmacies in 2011 relative to 2008.