CHILDREN'S BOOK PUBLISHING: RUSSIAN TRENDS AND REGIONAL SPECIFICITY
The article is devoted to understanding the institutional changes in the children's segment of the Russian book publishing, basic trends of its development in the 1990s - the first decade of the XXI century. The use of formal logic and comparative-historical methods helped identify cause-and-effect chains in the study of the specificity of the development of children's book publishing in Siberia and the Far East in connection with the logic and trends of development of Russia's publishing business at the turn of the XX-XXI centuries. The transformation of the domestic publishing system changed the traditional leaders of children's book publishing, both in the center of the country and on the periphery; the emergence of many small and medium-sized private and hybrid publishing companies, dependent on market conditions. Over the past two decades in the children's segment of the country's book space the specialized book business giants were firmly established. They took up the challenge of supplying children's books to the regions of Russia. The tradition of monocentrism in the Russian book publishing was only strengthened and hypertrophied during the post-Soviet period. Functions of the specialized children's publishers in Siberia and the Far East were assumed by the editorial staffs of the children's journals which published the unique series and single issues of children's literature. Specific features of the publication of children's literature at the turn of the XX-XXI centuries included the small number of published children's books of the regional authors, small editions of adolescent literature, lack of support for the young authors who write for children and youth, lack of committed support for the regional publishers of the children's literature. All of this identifies challenges impeding the full development of children's book publishing, which directly affects the development of a regional book space and the availability of children's literature to the public.