GENRE FEATURES OF CARS SALE ADVERTISEMENTS TEXTS
The author presents the first observations on cars sale advertisements genre features: reveals the genre formation factors, describes the linguistic features of the mentioned advertisements, determined by the specificity of male communication in automobile sphere, and substantiates that the research of this material genre originality is topical in communicative-functional aspect, as the object of the research demonstrates the peculiarities of a particular linguo-culture, the specific ways of speech influence on the addressee, and allows revealing the gender peculiarities of speech.