«World wrestling entertaiment Inc», as an example of the successful modern sports organisation in sphere of entertainments and business show
Article is devoted questions of modern sports management on an example of one of the largest companies in sphere of entertainments and business show «World Wrestling Entertaiment Inc.. In it the basic lines of activity of the company are considered, the author’s analysis of model of its management is made, corresponding recommendations are made. Urgency. Successful activity WWE is object of studying of many sports managers throughout many years. Taking into account dynamic development of sphere of entertainments and business show to Russia, the given experience could positive affect the given branch of economy. Problem, the purpose, problems. WWE represents difficult system of interactions of the various companies which are engaged not only carrying out of competitions on wrestling, but also as including: mass media, the goods for sports and other. From here activity of the company from a management position is a subject of special studying. Materials and research methods. As materials the American specialised editions in the field of sports were used. Research methods - statistical methods, a sample method, methods of the analysis and comparison of the received data. Results of research and their discussion. WWE represents the difficult administrative structure consisting of different levels of management and demanding professional the device which basic feature is the family management, having certain pluses and minuses. Conclusions. Key factors in successes WWE are: 1) professional management 2) Fidelity of strategy of development and business of idea of all project. 3) constant and dynamical developments, by realisation of concepts new business.