ACTUALS PROBLEMS OF COLD CHAIN AND ITS LOGISTICS
The concept of the efficiency of transportation of goods in the world market is determined. The main indicators of the efficiency of transportation of refrigerated cargo, which have found their practical application, are demonstrated. The cold supply chain is shown as an integral part of the global supply chain and the following impacts of cold logistics are considered. The temperature standards of the main subgroups of refrigerated cargo are indicated. Cold logistics is viewed as science, process and technology. The main technologies of the cold supply chain, which find their practical application now, are listed. The main problems of the cold supply chain faced by the participants in the transportation process are considered. The current problems of cold logistics are determined. Demonstrates the responses and solutions of transport companies to current supply chain shortcomings. Practical examples of interaction between cold logistics participants are proposed. An example of the introduction of new technologies in refrigerated containers is demonstrated. The functionality of displaying the temperature conditions of refrigeration equipment remotely is shown. The role of this functionality is determined in general for the company, and specifically with a specific client. An example is given of a change in company policy to eliminate cold logistics problems. The main conclusions on the topic were formulated, and issues that were not considered in the work were identified.