DIRECTOR’S RESPONSIBILITY IN THE SYSTEM OF TV CONTROL
TV industry is a powerful means of mass media. Modern television is functioning in tough market conditions constantly looking for new TV forms and resorting to various technical tricks in order to win the sympathy of TV viewers. The author shows that in this connection television is forced to cater for the interests and demands of TV viewers demonstrating a high mobility and development dynamism and reveals educational-ideological and cultural-educative role of television. Legal relations between TV channels need improving.