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The BS Urdu (Post ADP) program at the University of Education Lahore emphasizes cultural understanding by exploring the rich literary and linguistic heritage of Urdu. The curriculum includes courses on Urdu Literature, Folklore, and Cultural Studies, which examine the relationship between language and culture. Students engage with texts that reflect the social, historical, and political contexts of Urdu-speaking communities, fostering a deeper appreciation for cultural diversity. Additionally, the program encourages students to participate in community outreach initiatives, promoting Urdu language and literature in local contexts. This focus on cultural understanding prepares graduates to become effective communicators and advocates for the Urdu language and its cultural significance.