Action is related to Introduce. Introduce is a synonym of Present. Present is related to Rise. Rise is related to Dawn. 
Ease is a synonym of Reduce. Reduce is related to Price. 
Action <--RelatedTo--> Introduce <--Synonym--> Present <--RelatedTo--> Rise <--RelatedTo--> Dawn 
Ease <--Synonym--> Reduce <--RelatedTo--> Price 