Rule is related to See. Cover is a type of See. Cover is related to Magazine. Attitude is a type of Magazine. 
Pay is related to Reward. Person wants (to) Reward. Person is related to Partner. 
Rule <--RelatedTo--> See <--IsA-- Cover <--RelatedTo--> Magazine <--IsA-- Attitude 
Pay <--RelatedTo--> Reward <--Desires-- Person <--RelatedTo--> Partner 