Tip is related to Arrow. Arrow is related to Target. 
Ad is related to Commercial. Commercial is related to Break. Crash is etymologically related to Break. Crash is a type of Sound. 
Tip <--RelatedTo--> Arrow <--RelatedTo--> Target 
Ad <--RelatedTo--> Commercial <--RelatedTo--> Break <--EtymologicallyRelatedTo-- Crash --IsA--> Sound 