Genuine is related to Honest. Honest is related to Straight. Straight is related to Vertical. 
Principle is related to Main. Main is a synonym of Power. Power is related to Cell. 
Genuine <--RelatedTo--> Honest <--RelatedTo--> Straight <--RelatedTo--> Vertical 
Principle <--RelatedTo--> Main <--Synonym--> Power <--RelatedTo--> Cell 