Move is a synonym of Motivate. Motivate is a synonym of Encourage. 
Person wants (to) Hip. Person is related to Merchant. Merchant is the opposite of Buyer. Buyer is the opposite of Seller. 
Move <--Synonym--> Motivate <--Synonym--> Encourage 
Hip <--Desires-- Person <--RelatedTo--> Merchant <--Antonym--> Buyer <--Antonym--> Seller 