Audience is related to Play. Play is related to Range. Range is a type of Arrange. Arrange is a synonym of Set. 
Equity is a type of Interest. Interest is related to Profit. 
Audience <--RelatedTo--> Play <--RelatedTo--> Range --IsA--> Arrange <--Synonym--> Set 
Equity --IsA--> Interest <--RelatedTo--> Profit 