0_Apprentice
I wonder what influencer marketing is.
1_Wizard
It's a type of marketing that's focused on individuals. You see it in social media. 
0_Apprentice
Who well know infuencer should I know?
1_Wizard
The Kardashians might be an example. Their tastes influence certain potential buyers.
0_Apprentice
What products do they promote?
1_Wizard
Different diet, fashion, and cosmetics. Influencers sometimes basically give testimonials to how much they like a product, and that makes others want to buy it. 
0_Apprentice
Ok but they disclose that they are paid to do that or are they sneaky about it.?