I have to have organization in my purse so I can find things quickly.  Not only does this purse give me this but also so much room that isn't apparent from the compact size of the purse.  I use this every day to carry everything I need, which is quite a lot.  The purse is very light even when I have the phone, palm and ipod inside.  And it holds its shape so well, no one could guess how much I carry.  I plan to buy the larger size if I need to carry more things on a trip.  I may give away all my other purses.