SOCK SNOB REVIEW:  I usually only wear Smartwool and Wigwam socks.  $$$ for sure.  I bought these only because I really liked the pink color.  I love these socks so much I wear them more then all the rest.  They have a good support in the arch and cushion were needed.  The pink color is outstanding!!

UPDATE: Everyone has a right to their opinion but.... I read the review that mentioned the sock runs small.  I have a size 9 foot and they fit me just fine.  I wear these socks all the time.  I have had them for months and they wash and wear perfectly.  They have become my new favorite.