I thought this little 1/4 oz bottle wouldn't be enough, so I bought 2, but I only used about half of one bottle for my Halloween costume. I applied the Spirit Gum to about half of my face for my costume, and it held though a 9 hour day of work. It was still really stuck on by the end of the day. I give this product 5 stars because it worked better than I had imagined it would.