The fit is strange, as woman's breasts are not cone but spherical shape, being in the market for so long, it's weird the designers did not understand it. Also they saved on making the sides of the cups stretchable, so that if you move, the bra's cup detaches from the skin, making unsightly gap, a very visible one if you are wearing something thinner than a fluffy heavy sweater. Also beware of laying down  in this bra, as the cups  create pits in the center - when you lie  down the breast tissue spreads over the rib cage a bit and the cups, as they are neither  round nor stretchy they just fall down helplessly into the empty spaces. Disappointed. By the way the bra's design is a far cry from being sexy, in spite of the manufacturer claims.