I just got this purse so I can't speak to its longevity but it appears well made.  It is not a designer purse, but for the price its a GREAT purse.  Love the color and design, and the actual product does not disappoint (sometimes things are photographed better than reality).  The charm is dumb but easily thrown out.  The drop is comfortable to wear over your shoulder and the size is a nice middle-sized purse.  It can hold quite a bit of stuff (wallet, keys, phone, toiletries, even a kindle or book) but its not huge which was a plus to me.  It has a lot of pockets, there are two different interior zippered pockets, two open pockets and a zipper pocket on outside.  There is also a zipper that closes the purse at the top which is a nice plus.  No divider, just one big section but that is a good thing to me, I always forget which side I have things on.  Overall, great purse and if you like the look of it you should have no qualms about buying.