It was hard to tell from the photo if this was gray/black/white. I think I was just willing it in my mind to be gray as I thought I saw a slight hue of purple around the face. I should have read the reviews. It is definitely not gray its lavender. Would not have been my first choice, but is ok for a digital sports watch. Love the velcro band, that's what I was after. Not too complicated to set the time. Simple,durable and functional.