I think I am liking this new blend of shirts (to me) I love the look of polyester shirts and the anti wrinkle qualities but HATE how they smell in the summer just after an hour of sweating so I tend not to wear them unless playing sports. Cotton the clothing standard is good but after a few washes the collars are not clean cut as the poly shirts and wrinkle a bit more. This shirt is a blend of both and seem to take on the best of both worlds. Of course its not the summer yet in the NE but if this shirt can last more than an hour with out stinking up in the summer heat I will without a doubt be in the market for more. I just don't think its worth 50 bucks (minus one star for price). That is a bit steep. 30 dollar lightening deal was reasonable for a higher quality shirt.