For my son, we normally have to go to Stride Rite or one of the other ripoff shoe stores for young kids but thanks to Amazon we can order sneakers and shoes for him for much less and we don't even have to leave our house.  Not to mention New Balance is a brand name adults know and trust.  Soon he will be able to shop at DSW or Off Broadway for shoes that don't break the bank.  But we have no reservations about recommending Amazon for shoes and sneakers for all ages!