I have worn this bra ever since I saw it on Oprah many, many years ago.  At first, it seemed too imposing--kind of stiff and pre-formed in a foamy way.  But I tried it--and it does everything it says it does.  Fabulous support for larger breasted women.  The back doesn't ride-up and everything stays where it's supposed to.  It takes 5-pounds off simply because the girls are lifted!