I know Invicta produces some good watches, but I'm a bit confused by how the marketing and production team came up with this watch. This is sold as a woman's watch, and, as such, the watch is pretty and has some feminine touches.  The head is sparkly and the Roman Numerals on the head are classic and easy to read.  I haven't been in possession of this watch for very long, but so far it's keeping time well and is completely silent. I think all of these things would appeal to women. However, what isn't so appealing to women are large watches, and this watch is very large. Both the head and the band are much larger and heavier than anything I've ever seen worn by a woman. From a distance, you'd definitely assume this is a man's watch. For point of reference, I took some measurements and found that the watch band is 2 centimeters wide and the watch head is 4 centimeters wide. Like I said, this watch is big - about double the size of any watch I've seen worn by women I know.

Now I know in this day and age, there are certain men who prefer to look and act effeminate, and certain women who prefer to look and act more masculine. It's possible that was the idea behind the look of this watch, and that is the target market niche for this product. Maybe those individuals would love to buy a watch that looks like this. I really can't say for sure. What I do know is that this really isn't the kind of watch that most women are going to be thrilled about, and it isn't one I would recommend to people I know.