From the quality of the materials, to the athletic fit, I have ended up buying a few of these.  I have one in grey, pink, and red.  All fit great.  I will say I bought a size up just in case they end up shrinking after several washes, but have held up extremely well so far.  I am 5' 10" 195, athletic build and can never find a polo (other than Burberry) that fits worth a crap.  What I like most is that the sleeves are not too tight, and are not too short.  I get so tired of Polo and the other 'cool' brands like Facconable and Vinyard Vines that have either too tight sleeves, or too long.  No one needs a polo to reach your elbow.

I use many of the Victorinox travel products and decided to try out their clothes.  This shirt gets it right.