I figured this would be "just another hat" but with velcro. Wrong. It fits amazing. Amazing-er than I actually thought a cap could fit. This is not an American-made product, if you're big on that, but it doesn't really bother me personally. It fits well, sits at a good place and proportionally averts you from looking like a dork. The adjustment strap is one of those fabric-and-brass devices, and won't move on you. The material is a soft but hardy cotton feel. The velcro is soft as well. I don't intend to put patches on it, but it's there, and it's a good cap with or without. The bill is a good length - you can wear the hat normally without having to make adjustments for bringing a rifle up to your face. Love it.