My Dad is the classic Levi kind of guy.  He loved working on cars, home-remodeling, tinkering on things in the garage, etc.  Now, at 92, while he doesn't stay so busy, he still prefers Levi's to wear.  I noticed that every single pair he had were so worn out but he refused to let me recycle them and continued to wear them, even though he had practically new pants made by other manufacturers.  Finally, I decided to go shopping and pick up a couple new pairs of Levi's for him.  He has an unusual size so it wasn't easy to find in stores and I was shocked by the prices!  I thought about Amazon but due to his unique size, dismissed that as too good to be true.  Then, a couple months later while shopping for another item, I noticed a sale on Levi's men's jeans.  When I saw the size my Dad wears ON SALE, I was thrilled.  I just wish I had a picture of my Dad's face when he opened the package!!  The fit was great, the fabric was the same hearty quality but the price was about half that seen everywhere else.