After getting my first pair of Dr. Martens for a week, I decided that I would need the "wonder balsam" (or something similar) to keep up the good appearance of the boots. (Mine are the Union Jack boots, so the red / white / dark blue would need constant maintenance to keep them sleek and shiny.)

Upon receiving it, I immediately rubbed some onto the new shoes (It comes with a sponge and a metal container that separates the wax from the sponge. Very smart design!) and they looked even better than before.

On the side note, I also use this balsam for my other leather shoes (such as a pair of timberland boat.) This is a must-buy if you have a pair of Dr. Martens. Reward your fabulous shoes!