I bought this watch for my bright 4-year old daughter, who could tell time from a digital clock.  I wanted her to be able to learn to tell time on an analogue watch.  This did the trick.  She can see how the pink hour hand corresponds to the pink hour designations, and the blue minute hand corresponds to the tiny blue-ringed minute designations (printed on the face of the watch - click on the Amazon image to enlarge).  We have purchased several of these watches for several of our children.  I like the price, since often enough the children lose their watches.  They are NOT waterproof, beware; different websites advertise different levels of water-resistance.  These Timex  watches are OK for splashes, but not pool or bath use.  (Tried all three, had to replace the bath and pool dipped ones.)  Also, the plastic faces tend to scratch very easily, but my children don't mind terribly.  The light-colored band does get somewhat dirty, quickly, but again, my daughter didn't seem to notice.  All said, I'd buy these again, happily.