As my title states, if I would have seen this purse in the store, I would not have bothered to look at it.  When I received it, I put my things into it and was pleasantly surprised.  It has a zipper pciket on the front which is perfect for my keys.  Inside there are two zipper pouches and three open poches, one of which is perfect for my phone.  It looks nice and things are easy to get out of it.  It feels huge to me (although it really is not much bigger than my old purse).  My fear is that with all the space I will begin putting too much into it and it will become heavy.  Overall I do rate it as excellent for my needs.