It's almost end of the season now and many jackets are on sale - so you can find this jacket for as low as around $100 which is a bargain. But even with its $180 MSRP this jacket is still a great value. You get plenty of features with this jacket, sometimes more you get from jackets that cost 3 times more.

I use this jacket for skiing only. I know many people use it as their day to day jacket and for cold weather. I have a good quality down jacket for that so I use this one for skiing.

The Features that I especially liked are:
* waterproof/breathable
* 'omni heat' i.e. reflective coating that is supposed to be really warm. It's a relatively new feature the Columbia is pushing and time will tell how successful it is. Bottom line is this jacket is warm, while still not being to bulky. I used it for skiing on a VERY cold day: approx 15F, and around 0F with windchill. I wore only a long sleeve t-shirt as a base layer and a thin Columbia fleece and felt very comfortable.
* many pockets: hand warmers, chest pocket, media pocket, google pocket, security pocket... very useful!
* D-ring that I use for my ski pass
* key holder in one of the pocket
* powder skirt
* armpit zippers for venting
* removable hoodie
* collar is wide enough so you can zip it all the way up even when wearing a neck fleece or scarf

I really don't like 'interchangeable' jackets like all those 2-in-1 or 3-in-1 that has jacket inside a jacket. I had one and found it too be too 'heavy' and bulky. I also don't like just a shell because then you have to wear an extra layer. I think an insulated jacket is the way to go for skiing. You can dress relatively light underneath the jacket so you're warm enough when you're inside (like on your lunch break during skiing) and then the jacket adds that extra warm layer that you need for the outside. The Cubist 2.0 is just the right jacket in this sense. It is a single layer that is insulated on one hand and has the Omni-Heat on the other hand so it's perfect for me.

the only thing i was not fully happy with is how this jacket looks. I think the shell Columbia used on the outside looks a little cheap (in terms of looks I mean. It is supposed to be a quality shell) and in my opinion the colors they selected are not great. I use the 'sea salt' which is a fancy name for "off white" or "greyish white".

I wear a size up just to feel more comfortable so the fit is a little loose. If you get your actual size the fit is pretty 'slim' (as in the picture on amazon).

Overall I like this jacket for the many features it has, the Columbia quality and warranty and for the great value.