Maybe you have a friend/loved one who likes owls?  I had a cousin go to Rice University (Owls).  Maybe you've just passed your Ordinary Wizarding Level tests (O.W.L.s) whatever.  This thing is cute, it's small it makes a nice gift because it's cheap to buy but it's not cheap in your hand.  Buy it, gift it.  Or sell it on a blanket next to the bus stop.