Looking at the picture of this purse on the mannequin, it's hard to judge the size of it. It looks really big, but I actually think it's a great size. I was using a small purse and it was driving me nuts trying to find things when there were no partitions. Add in the other stuff my two young kids want me to drag around (LeapPad, Camelback drinks, crayons, snacks, etc.) and I end up grabbing *another* bag in addition to my purse - it's ridiculous.

I've been looking for another purse for awhile and couldn't find one I liked - ugly patterns, no pockets, too trendy, way over priced - you get the idea. But this one comes in a variety of fun colors (I LOVE the green I got!!) and the price is good. I went ahead and measured the purse - it's approx. 16" across the bottom (when lying on it's side) and 12" across the top. So yes, it's a big purse, but not huge. It has some nice partitions & pockets so I no longer lose my keys, it has a wide opening to put things in, and it holds a lot (easily holds my kid's LeapPad and my Sony tablet along with the other junk). Plus the straps are comfortable. It's like it molds to my shoulder. This purse is definitely a keeper!