I looked everywhere for a cute bookbag for college.  This bag is functional, lots of pockets and useful space.  It has a insulated pocket where you can keep food/drink and a pull out drink holder.  There are pockets for your ipod and phone, and a cool top pocket for glasses.  I got the autumn plaid print, it looks a lot better in person.  Its also so padded it feels like my bookbag is empty, even when its got quite a bit in it!  Love it so far!