I got this as a 2nd birthday gift for my petite daughter.  It's perfect.  She loads this up with all of her little dolls and critters and it's not to heavy or cumbersome for her to carry around. She feels just like a big girl toting this backpack.  The strap design is contoured so it's easy for her to get on, but not so big that I fear she will get it around her neck.  What a great design!  So far after 2 months of use, even though it's pink it's wearing well without signs of dirt.  I wish they also made larger sizes.