I find these Roma Fitflop sandals to provide instant relief for my on-going heel pain due to plantar fascitis.  I am currently canning garden vegetables and have to stand several hours at a time in my kitchen.  Thanks to these sandals, this is possible at last.  I was concerned at first about the crinkle in the footbed when I walk.  I've seen this anomaly mentioned by a few other reviewers on other review sites.  I thought there was something faulty with the shoe until I ordered another pair from another site and they had the same issue.  Perhaps it isn't the same for everyone but for me when I walk and have my foot flexed on the ball, there is a definite bend, crease, or crinkle in the footbed that is unusal to feel on the sole of the foot.  I called another seller who suggested it may be due to the wobbleboard and multidensity feature built in the footbed.  Fitflop Inc. said they couldn't comment without seeing the shoe but haven't had alot of other complaints.  All in all, though, I love these shoes and have been wearing them all day without heel pain.  which more than makes up for the bend in the footbed.  One last thing, I actually like the way they look. The material and contruction are top notch.  I got them in black and to me they look classy with shorts, capris, or pants/jeans. It is great to be wearing something comfortable that doesn't look like "Granny's support shoes". I kind of doubt the mumbo jumbo about getting rid of cellulite, however, anything that takes the pain out of walking has got to be good for your health and helpful toward replacing fat with muscle.