This hat is awesome. While it's not super stylish, it is very warm for how lightweight it is and having the built in face mask is awesome as you only have to bring 1 item to meet changing weather needs. I use this hat when walking my dog ~30-40 mins @ 20-30 degrees and it keeps my head and ears warm. The ear flaps are built well and even though it's just fleece, it's very warm, even in the cold wind.