This has been my preferred brand of underwear for some years, but I'm starting to transition away from them now.  They fit well at first, but they lose their initial comfort fact after a few months and need to be replaced probably 2-3 times a year at minimum.  That can add up.  So instead I'm switching to Under Armour Boxerjocks (9 inch).  They have a longer leg, like the BVD, but they breath a little more and retain their fit better.