I purchased fitflop brand flip-flops a few years ago and FELL IN LOVE.  As I've gotten older I noticed my heels would ache when I wore regular flip-flops which is the "sole" reason why I invested in my first pair of fitflops.  And my feet have thanked me ever since :))  ...This winter (Dec2010) I decided I needed a pair of cushy, cozy winter boots.  Lo & behold! I discovered the fitflop brand also made boots! I could not resist and knew I would be pleased with their product - and they didn't let me down.  I love my chocolate brown mukluk boots! They are so good to my feet and look adorable with jeans and tights.  Thanks a million FitFlop!! xoxo