We are a Texas Tech family. Both of our children graduated from Texas Tech. My wife attended school there for one year, and I have a masters degree from the university. It is a school that has a lot of pride and offers students the opportunity to receive a world class education. For quite some time I have wanted a watch with the TTU logo. When I saw this watch on Amazon, I ordered it. I received it today. It is a very handsome watch. I wouldn't rate the quality as outstanding. It is made of light material and is a watch that can be worn casually. It is NOT a heavy duty watch. If you want a watch that shows your school pride, this is the one for you. I am happy with mine.