As per usual, when my children test something - they really test it. The first day my daughter owned this watch, she managed to scratch the face. The following weekend, she put the watch in the wash. It survived (yay!) which is why I am giving it 4 stars instead of 3.

Pros:
1) Cute watch without characters (my daughter's interest seems to wane season to season).
2) easy to strap on
3) clear face with second hand indicators
4) it survived the wash machine test

Cons:
1) scratchy wristband
2) wide wristband
3) heavy watch (it is heavier than mine)
4) curved second hand

Bottom line: I like the watch - most importantly my second grader was able to tell time without problems with this watch within a couple days. I like that she could take it on and off herself but the velcro is strong, so no worries of it falling off. Yes, I would recommend this watch.