I bought this ring because as a technician I work with power tools and abrasive products which are very hard on my golld wedding band.  The ring is exactly as pictured and sparkles brilliantly.  It is comfortable and being completly scratch resistant I don't have to take it off or worry about damage.  If you read a review on a Tungsten Carbide ring where the user claims the ring was scratched I would have to ask them what material they were handling because as far as my research has gone there are very few and rare substances which can scratch real carbide.