I wanted a backpack purse to take with me on vacation so that I could bring along the things I need, and still have my hands free. This bag is feminine, not bulky, spacious inside with lots of compartments. I LOVE this bag and want to get them in all different colors now!  the zipper runs almost all the way around so that I can easily see everything in my bag.the magnetic flap on top makes the zipper ends discreet so I don't worry about someone coming up behind and opening it. The inside pockets hold my cell phone, ID, credit cards, and money securely. I also like the smaller separate pockets on the front and back side to hold my car keys.  The first time I used this, I was also able to comfortably fit 2 bottled waters, my camera, lipstick and face powder.  There was plenty of room for everything I needed.