Throw it in the back seat!  Toss it on the floor! Hang it from your door knob!  It's just a good, solid, canvas bag with no pretensions of being anything else. It's practical and simple. And if it gets too beat up, well, I only spent $35 bucks on it, so I'll use it for something else when I'm done with it. It's not leather, it doesn't pretend to be fancy, it just works and looks nice.