Hanes is famous for it's "no tag" clothing and I love it.  Instead of sewing in a tag, the information is printed at the back of the brief.  They're 100% cotton, which I love, especially during the summer, and the price was so good that I ordered LOTS of packages.  I may not have to buy underwear again for a decade but I'm going to have plenty of underwear that are more comfortable than any I've ever owned, until then.  And the colors!  They're beautiful.  I'm actually enjoying them not only for the fit and the quality but for the fun, as well.  I just wish there'd been little fabric swatches in the package, too, because I like the colors and prints so well that I want to show them to some of my women friends when I recommend them - and I have, several times, already.  Great value, great product, genuinely makes daily life more enjoyable...and guaranteed, no wedgies.  Love 'em, love 'em, love 'em!