This items fits well in the clothing pocket and easily holds 6 cans and two thin ice packs (not included).  You can fit 2 or 3 more cans "on top", but that is pretty tight.  The zipper allows easy access from the side pocket, handles are sturdy, and the unit has plenty of insulation for a round of golf.  If you walk or use a push cart, there is no need to hassle with another carry item because everything fits inside your golf bag.  Its easy to just keep with your clubs in the trunk, and there when you need it.

My only complaint is the inside liner has a rip in one corner--but the cooler is still working fine and the outer cloth is very sturdy.

My regular 4-some all bought these, and everyone has been pleased.  It was exactly what we were looking for.