I've been looking for a small bag or backpack to lug around my tiny, but heavy, Kindle Fire along with other typical purse items (wallet, keys, glasses, etc.).  I thought this would be perfect, but not so much.

The quality and design of the bag are top notch.  It is an amazing value and quite comfortable.  I highly recommend this bag to anyone looking for a small backpack - this one will be a great workhorse, and safely has space for a Kindle in a slip pocket right against the back padding (no flopping around) which is perfect.

However, sad to say, but the design, simple though it may be, is a bit 'young' for this mom of four.  I felt (and kind of looked) like I was carrying one of my kids backpacks when out and about.  This would work great with for anyone younger or hipper than myself.  Not for me, but this would be a great bag for many!