The MSRP for this watch is said to be $995, but it is available on Amazon for about $150. Frankly, I'm not sure if it is really worth even that.  It does nothing beyond display the time and date. A friend of mine has a twelve-year-old son whose watch does both of those things along with storing names and phone numbers of twenty friends, telling the weather, calculating numbers, and predicting presidential winners (not really...it just seems like it when he declaims on the subject of his watch)--oh, and his watch keeps very precise time.  For those things, I might understand the MSRP, but the Invicta 1161 lacks in all categories except looks. Someone suggested that perhaps the price was driven by the use of "real gold," but promos I have seen indicate it is "gold tone" only. By the way, when buying online, one cannot handle the watch before making a purchase, so I should probably mention that this watch is very heavy. When I first held it, I thought it must be a man's watch, not a woman's, but my friend's son's watch is....Well, you get the idea.