I have fair skin, similar to the model in the photo used by the seller. I was hoping for a "no sock" look when I wear flats and jeans. The actual color is far darker than what is shown. Darker than me at my tannest, by far.  Such an inexpensive product I'm not going to waste energy or time to return them. If you have fair skin and want a nude/no-sock look, these are not for you. They would be perfect for you if you are Latina. The packaging and the quality of the sock seems satisfactory. Each pair is individually wrapped which seems very wasteful.