For the price you can't beat this watch.  The only reason I replaced the last one (had it for 10 years or so) was the face lens got scratched.  The first one cost $10 so they have gone up in price but when compared to $100 watches it's still the best deal in town.  Let's see the last one cost $1/year, so this one should cost $3/year.  Can't beat that with a stick....