My 9 year old son refuses to wear a belt, but his pants always fall down.  He says he hates the way they feel, just not comfortable.  Everytime I broach the subject he shuts me down, "I'm not wearing a belt".  I bought this on a whim, figured it was pretty cheap and worth a try.  His favorite color is red, so that helped.  He agreed to try it, and after a few adjustments we finally got the length just right.  I noticed each morning he put the belt on when getting dressed for school without me reminding him.  He told me the belt is not uncomfortable and keeps his pants up.  He said he also likes how easy it is to secure the buckle.  When he goes to the bathroom he simply disconnects the buckle and the belt retracts out of the way so he can do his business.  Thanks for making this, it's been a great addition to his wardrobe.