I've been using the long IKEA plastic shoe horns (that look like a snake) for many years. They have been great for getting my shoes on quickly, as I'm often taking my dogs outside and don't wear shoes indoors. The plastic keeps cracking, though, every year or two. I first bought the blue handled ones and now this orange one. Hopefully, these metal ones will last longer. My only suggestion is to make the logo or something on one side more apparent so I can quickly identify the correct side. I used a sticker, which I'm sure will fall off at some point.