I quit buying my 3 boys socks at Wal-Mart, because the "big" brands there piled like crazy and got holes in no time at all.  Then, I discovered these.  For a few years, I was thrilled with the quality.  I just reordered two 6 packs in the last couple of months in two different sizes.  At first I was excited because they had a new sportier look, but within a month, they were piling like crazy.  Please bring back the old material!