I bought this on Prime day for $119.  It's an excellent value at this price.

I have a Seiko auto diver watch SKX007J1 which I love.  But the reason I wanted this watch is that as much as I love the Seiko, it requires movement to for its autowinding mechanism to work.  I don't wear any of my watches often enough to keep them wound.  I've been into solar watches lately and find that they are far easier to maintain.  Just a bit of light and that's it.

So how does this Citizen compare?  I'm not getting out a ruler or a scale, just by looks and feel here OK?

Both weigh roughly the same.  Perhaps the Seiko is just a bit heavier.  The Citizen is no cheapie lightweight.

The face of the Citizen is about 1/8 an inch larger.  Yet the band of the Citizen is only 20mm wide compared to 22mm of the Seiko.  I think that because of the face to band ratio, the Seiko looks a bit better.  A bit tougher.

The bezel on the Seiko is scalloped all around while the Citizen is scalloped in 6 segments only.  Both turn smoothly, but the click on the Citizen has a more solid feel.

I like the matte appearance of the Citizen more than the shiny steel of the Seiko.

The Seiko has day and date.  The Citizen has only date.

The second hand on the Citizen moves second to second.  The Seiko has a much smoother, Rolex-like fine movement of the second hand.

The Citizen has a bit brighter glow.  However, the Seiko second hand glows whereas the Citizen second hand does not glow.

Both keep time well.  Maybe the Citizen is a bit more accurate, but not much.  I've not seen any scratch on either watch so far.

Which do I like more?  Both are really more similar than they are different.  At first glance, I might say the Citizen is a better-looking watch.  But the Seiko is more detailed and I think is a finer watch overall.  I have no doubt I'll like the Citizen more in actual use since I don't have to put it in a winder after each use.  I do think that the Citizen is a great value at $119.  I also think the Seiko is a fine timepiece for $300.  If you wear one watch every day, get the Seiko.  If you have many watches and want easier upkeep, get the Citizen.  Heck, get them both.  I love them both.