This is the best fitting bra I've ever owned. The straps don't slip. The gore lays flush with my chest, and there is no wrinkling in the cups. For those saying the fit is off, you need to measure yourself. Most women are wearing the wrong size, so don't go by your current bra size. Measure snugly around your band. Round up or down to the nearest even number. This is your band size. Don't add 4 inches! Next measure around the fullest part of your bust. If this number is 1 inch larger than your band measurement, you are an A cup. 2 inches is a B cup. 3 is a C and so on. My measurement is 10 inches larger, so I wear a J cup (in American sizing!). If you find the bra doesn't fit the way you want it to, you can try one of your "sister sizes". Decrease the cup size by one and increase your band by one or the other way around. When you put on your bra, be sure to lean forward and let your breasts fill the cups fully. I spent many years wearing ill-fitting bras. Now that I know how to fit myself, the Goddess bras are THE bra for me!