This is the most comfortable bra I've ever put on, but it still manages to provide plenty of support and lift. It fits perfectly and I think It makes me look great in all my shirts. I'm a 36 D and I ordered the Large and it was perfect. I also have a shortened collarbone due to an old fracture and these straps do not slide off my shoulder like every other bra I have ever owned. The straps are super comfortable and do not dig in. I even got a sunburn and the straps didn't bother it! They are really soft and comfortable. I wouldn't go running in this bra and I do worry that it will eventually stretch and lose some of its support, but at this price and because I love it so much, I'd just buy a new one. After I bought my first one and wore it for a few weeks, I bought 2 more! Love it!