Impressions after 1 week:

Positives:  Nice color for something different, keeps good time, all sub-dials work properly, date is fairly easy to read & the indigo function works well and illuminates the time.

Negatives:  The watch definitely looks like an inexpensive watch.  No one is going to mistake it for anything other than that.  The watch band is soft but made of incredibly flimsy material. I wouldn't expect the band to last very long (I've already thrown mine away).  The watch itself does not feel very durable either. I guess time will tell but I can't imagine it taking much to put it out of commission.

Ok, for all the negatives, why a 4 star rating?  I got the watch on sale for $35.  So if you can get this watch in the $30-$35 range I think you'll like it enough to rate it either 4, or maybe even 5, stars. If you pay the $50-$60 that it seems to normally list for, you'll probably want to look at a few other alternatives first.