I don't "love" any shapewear. I own Spanx, and don't mind them. I purchased this because I had to wear a clingy dress for a wedding, as a bridesmaid, and didn't want every ripple or dimple to show.
It helped to suck me in a little, and created a much smoother appearance.
CON: It is not seamless- you can definitely see and feel the lines on your butt. They dig in a little- not recommended if you have a healthy-sized booty like myself.
PRO: An important pro- it does not roll down. It has a gel or rubber top which keeps it in place.