I am now a believer. These worked well for organizing everyone's clothes for a recent trip (3 adults, 1 toddler). Everyone had their own color and it helped with unpacking, finding items and also in packing laundry once worn. They were awesome! Easy to pack in your suitcase too as they just go in like building blocks (tetris in your luggage anyone?). Plus due to their shape and the amount of clothing they can each hold, these really maximized the use of our luggage. Family of 4 fit in one lg suitcase for a weeklong trip!