I've usually purchased Brooks b/c they seemed to be the only comfortable shoe I could wear.  Bought these before really looking at the brand.  Used to think NB's were for old folks.  I like that the mfg has introduced more colors and graphics.  Comfort is great - I usually have to rely on SuperFeet in ALL my shoes; these are no different, but sometimes when adding inserts it changes the feel of the shoe.  Not so with these - I really like 'em.  Thanks New Balance.