This is superficially similar to the belt I was issued in the Army in the 1990s.  The metal components are coated in a rubbery stuff, and the pull open and close shut snap is a lot more secure than the issued belt.  The rubbery stuff is lightly on there, and I do like it, but it will wear a bit on the edges soon.  This could be an aesthetic benefit for some.  The rubbery stuff helps it slide through belt loops.

The belt itself is very similar in quality, albeit it's a louder green than the issued black.  I guess it's going for style.  Personally I think it's quite a comfortable belt if you're only using it to hold up your pants.  It's definitely not a great belt for holding heavier items, but it's a very comfortable belt that is well made, looks just like the photo, and is very secure.  Because you can adjust to exactly any length, and because of the way you can hold the end while closing the buckle, this belt is 'just right'.

As with the Army issued model, to adjust the actual length of the belt, just remove the belt from the buckle part, and cut it with a knife or scissors.

It's very inexpensive and seems pretty nice.  Great value.