It's amazing!  You simply put it on your head, and you're a neon sign.  Apparently it can be worn with the bill in any orientation, which is a plus if you are in a street gang who favor orange.  For the few bucks they charge for it, it is a bargain.  Of course, you must also have an orange shirt, orange pants, orange suspenders and orange socks and orange boots to complete the Halloween look.  I'm a bit of a weirdo and wear it in hunting season to let the poorly sighted hunters know I am one of their kind.