I'm giving 4 stars, because I just got these the other day and have only worn one pair, so I'll raise or lower after having these a bit. They are soft enough, although slightly scratchy because they contain wool. Given that they are a bit fuzzy and have a bunny picture on the label, I'm wondering if there's some mohair in these (mohair = rabbit, cashmere = goat). The description does say cashmere and wool and, given the price, they are what I expected for casual socks. For those of you who complain these are pure cashmere, have you seen what pure cashmere socks cost? If you want that, your going to pay $30-50 *per pair* not $18 for four.