So I went looking for something that could carry all things I cant live without during the course of a day. The goal was to be able to leave my purse at home becuase I get so rushed in the morning that when I remember to take my food in the morning I forget my purse and the visa versa happens. I wanted something larger than my purse but not as big as your standard duffle bag. I wanted organization (love pockets and spaces for organizing) anywoo, this holds my lunch, wallet, some supplements I need, snacks, lotions...literally everything I need to survive my day without being super bulky. This bag has been the only thing I found that fits the bill.