Mr. ZIP poster
{"id": "ld1-1655455987559-1655455998695-2", "version": "", "unitCode": "NPM", "linkedId": "", "type": "edanmdm", "content": {"descriptiveNonRepeating": {"record_ID": "npm_2011.2010.19", "online_media": {"mediaCount": 1, "media": [{"thumbnail": "https://ids.si.edu/ids/deliveryService?id=NPM-2011_2010_19x", "idsId": "NPM-2011_2010_19x", "usage": {"access": "CC0"}, "guid": "http://n2t.net/ark:/65665/sy7ad5f576f-08e2-4b28-a5c1-e158d305ebf3", "type": "Images", "content": "https://ids.si.edu/ids/deliveryService?id=NPM-2011_2010_19x"}]}, "unit_code": "NPM", "title_sort": "MR. ZIP POSTER", "guid": "http://n2t.net/ark:/65665/hm85a80cea1-1ae9-4c60-9cdf-ca064c474eaf", "record_link": "https://postalmuseum.si.edu/object/npm_2011.2010.19", "title": {"label": "Title", "content": "Mr. ZIP poster"}, "metadata_usage": {"access": "CC0"}, "data_source": "National Postal Museum"}, "indexedStructured": {"date": ["1940s", "1960s", "1950s", "1980s", "1970s"], "geoLocation": [{"Other": {"type": "Place", "content": "United States of America"}}], "object_type": ["Archival materials"], "topic": ["Postal Administration", "Cold War, 1945-1989"], "place": ["United States of America"], "online_media_type": ["Images"]}, "freetext": {"setName": [{"label": "See more items in", "content": "National Postal Museum Collection"}], "date": [{"label": "Date", "content": "May 1963"}], "identifier": [{"label": "Object number", "content": "2011.2010.19"}], "notes": [{"label": "Description", "content": "Post Office Department Poster 134 was printed to be used as a template for promotions about the new ZIP codes and post offices were encouraged to cut out the figure and attach it to a standing frame, like object 2004.2007.1. The Postal Bulletin on June 13, 1963 outlined the promotional material with images of the items and how to use guide, which for this \"Life size Mr. ZIP Poster\" included, \"Instructions for mounting on a suitable backing are packed with the poster. The finished figure should be displayed in your lobby where it will attract the most attention with Postal patrons. Order from your Regional ZIP Code Coordinator\" (No. 202366, page 4)."}], "topic": [{"label": "Topic", "content": "The Cold War (1945-1990)"}, {"label": "Topic", "content": "Postal Administration"}], "place": [{"label": "Place", "content": "United States of America"}], "physicalDescription": [{"label": "Medium", "content": "paper; ink"}, {"label": "Dimensions", "content": "Height x Width (approximate): 56 x 31 in. (142.24 x 78.74 cm)"}], "dataSource": [{"label": "Data Source", "content": "National Postal Museum"}], "objectType": [{"label": "Type", "content": "Archival Material"}]}}, "url": "edanmdm:npm_2011.2010.19", "hash": "1efa09c87a110db22470330a68db3dc21e3606db", "docSignature": "4cb18ab4b464aa6c0be214fc83733a5c", "timestamp": 1663786505, "lastTimeUpdated": 1655455998, "title": "Mr. ZIP poster"}