And by themselves, those purchases don't seem like they might reveal a lot, but it's a pattern of behavior that, when you take it in the context of thousands of other people, starts to actually reveal some insights.
Y por sí solas, dichas compras no parecen revelar mucho, pero es un patrón de comportamiento que, tomado en el contexto de miles de otras personas, empieza a revelar algunas ideas.