text: Dr. Mark Albion is a consistent and heartfelt--seemingly lone, sometimes--voice of responsibility and truth in what's often a cynical, clutching corporate world.  I was energized by his first book, "Making a Life, Making a Living (ML2)" and empowered by "True to Yourself."
  
  Albion builds upon the strengths of ML2 in his most recent title with practical, actionable strategies for transforming your business or career into one of real social value.  Readers walk away with principles they can start executing tomorrow, and a re-calibrated moral compass by which to measure their progress.
  
  And Albion lives it:  While admittedly starting out with some privilege, he bravely walked away from a tenured position at Harvard Business School (simply unheard of) to follow his heart.  To this day, Albion continues to shun the easy money, and lives his life by the values he preaches.  You can practically count on one hand the number of businesspeople out there who truly walk the talk.
  
  Whether it be the insatiable drive for "more," or just the rudimentary economics of opening the doors everyday, any business can very quickly shake you free from your social moorings.  If you feel like you've lost your way, or just need some inspirational words ahead of that next challenge, "True to Yourself" is the book for you
  