She could stand to lose some weight and she can't afford to gain more, but she's still person-shaped and more aesthetic than the anorexic models posted. At the same time, despite being plus size she's still thinner-looking than the average American or British woman. A 6' size 12 and a 5'4 size 12 are going to look very different.    Why do they just promote the extremes? There's a 20-ish lb range of medically-ideal weight at every height that can include a variety of body types. If someone is 5'4 and 110lb, they will look fairly thin but not have bones sticking out; if someone is 130lb, they could be athletic or curvy, or some balance of the two.