hat
Matyè a nan imel la yo ta dwe espesifik. Lè ap kreye piblisite mesaj pou Ou piblisite li se endezirab yo enkli nan tèks ou a se raz mo tankou "kriz", "rabè", "komèsyal pwopozisyon" pou kliyan potansyèl yo, yo se nan pa gen okenn enterè yo. Lè yon kliyan potansyèl, gade nan lapòs Entènèt, nòt akumulasyon nan yon nimewo gwo mesaj, li reta ou gade sèlman pou lèt ki gen tèm se pi plis atire epi ki enteresan, ak tout rès la nan mesaj yo ap tann pou imedya retire. Pou egzanp, si Ou presize sijè a — "Ou gen yon kase TELEVIZYON?", moun ki resevwa yo nan mesaj la ki gen TELEVIZYON reyèlman se ki defektye, imedyatman vle louvri anons Ou.
eng
The subject of the email should be specific. When creating the advertising message for Your advertising it is undesirable to include in your text are boring words like "crisis", "discounts", "commercial proposal" for potential customers, they are of no interest. When a potential customer, looking at Internet mail, notes the accumulation of a huge number of messages, it delays your look only for letters whose themes are the most attractive and interesting, and the rest of the messages waiting for immediate removal. For example, if You specify the subject — "You have a broken TV?", the recipients of the message whose TV really is defective, immediately want to open Your ad.