hat
4. mwens sou zafè vann ak plis sou edike panse. Kèk moun ki renmen ka vann bay e sa patikilyèman vwè de millennials. Okontrè, yo vle enfòmasyon "anpil enfòmasyon itil, konsèy pou ede. Pa bliye, yo te koumanse grandi ansanm ak enfòmasyon nan portée yo. Yo konnen pri pou li ak yo ap respekte moun ki ofri l' kado. Se konsa yo bliye, la vente di ak pase plis tan dekout yo ak edike lè sa a. Paske mwen te kòmanse avèk yon site, m' ap fini ak yonn nan Confucius: "Moun ki pa kwè gen plan pou lontan devan ou ap jwenn pwoblèm dwa nan papòt yo."
eng
4. Think less about selling and more about educating. Few people like to be sold to and this is particularly true of millennials. Instead, they want information �“ plenty of useful, helpful information. Remember, they grew up with information at their fingertips. They know its value and they’ll respect those who offer it freely. So forget the hard sell and spend more time listening and then educating. Because I began with a quote, I’ll end with one, from Confucius: “Those who do not think and plan long ahead will find trouble right at their door.”