hat
Nan ane 2001 la, petèt byen lwen byen lwen desann wout la, Hasbro, yon jwèt miltinasyonal, ak tablo boardgame, tou trademark la ak pwopriyetè lisans te bay otorite a Takara nan Japon yo pwodwi edisyon a nouvo nan Blythe, ki ta vini yo dwe li te ye kòm Neo Blythe poupe. Pwen an vire rive lè Blythe te itilize nan yon kanpay piblisite sou televizyon. Kanpay la te fèt pa Parco epi li te yon masiv, gwo ak enstantane frape. Vèsyon yo nan poupe a kounye a varye soti nan 60 USD pou vèsyon an Ashton Drake, nan yon USD 400 etonan pou edisyon an limite nan Takara neo Blythe.
eng
In the year 2001, perhaps quite far down the road, Hasbro, a multinational toy, and boardgame company, also the trademark and license owner gave authority to Takara of Japan to produce the new edition of Blythe, which would come to be known as the Neo Blythe Doll. The turning point came when Blythe was used in an advertising campaign on television. The campaign was done by Parco and it was a massive, huge and instant hit. The versions of the doll now range from 60 USD for the Ashton Drake version, to an astonishing 400 USD for the limited edition of Takara Neo Blythe.