hat
"Pi gwo defi Apple la se kijan nou dwe administre baz gwo enstale li yo - pi gwo a nan endistri a - ak konvenk yo ranplase smartphones yo ak depanse plis sou sèvis ak nan ekosistèm yo nan konpayi an,"Te di direktè rechèch Francisco Jeronimo IDC a pou aparèy mobil Ewopeyen. "Pandan nou ap rantre 80-85% smartphone pénétration, li nan pa gen okenn ankò sou moun achte premye smartphone yo men atire kliyan soti nan rival. "
eng
“Apple’s biggest challenge is how to manage its large install base – the biggest in the industry – and convince them to replace their smartphones and spend more on services and in the company’s ecosystem,” said Francisco Jeronimo IDC’s research director for European mobile devices. “As we approach 80-85% smartphone penetration, it’s no longer about people buying their first smartphone but attracting customers from rivals.”