I work in the field of marketing which manages the exchange relationship.
Interesting. I've always wondered what a job in marketing would be like.
Well in essence, the main purpose of marketing is to create, keep and satisfy the customer.
I bet there is a lot of research that goes into improving such an industry! Understanding humans and their desires seems complex.
Exactly! This is why marketing is one of the premier components of Business Management.
Seems like a very competitive job market as well.
The original meaning of marketing refers to going to the market with goods for sale.