My husband wants a new truck. He's looking at Fords. 
The Ford F-Series would make an excellent choice. They have been the best-selling vehicle in the US since 1981!
Wow, really? I didn't know they were so popular! 
Yes- my son and father both own F-150s. They are also the best-selling vehicle in Canada, so they are super popular.
I don't know much about them. Are there particular features that you like?
They have great torque and tow ratings, and also surprisingly good tech features. They are also very dependable.
Dependability is key! I know they are good for hauling things. Hopefully good on icy roads too. 
Yes, good in all weather conditions! The most popular is the F-150- it's in it's 13th generation- so you know they've resolved any issues!
Yeah, that's a good bet! Ok, well I feel great about this choice. Thanks for the information!
You're welcome- no matter if you choose the F-150 or the super-duties (F-250 through F-550), I am confident you will be pleased!