Nike shoes are my favorite. I'm not alone in that opinion, as their revenue exceeded $24 billion in 2012!
I like Nike shoes too, i used to have Air Max shoes a while ago.
The Air Max line was first released in 1987, and is very popular amongst many different subcultures. I love that you can customize them with NIKEiD. 
I had no idea Air Max shows were around for that long. What about Air Jordan shoes?
The first Air Jordan sneaker was created exclusively for Michael Jordan in 1984. Later that year, it was made available to the public. 
That's amazing, so Michael Jordan had his own line of nike shoes. No wonder Air Jordan shoes are so popular.
I'm sure the other 21 active NBA players that the Jordan brand sponsors also help with the popularity!