what's the soap opera holds the longest running scripted program broadcast history?
<answer> General Hospital is the longest-running serial produced in Hollywood, and the longest-running entertainment program in ABC television history. <context> General Hospital is the longest-running serial produced in Hollywood, and the longest-running entertainment program in ABC television history. It holds the record for most Daytime Emmy Awards for Outstanding Drama Series, with 13 wins.[4] The show was created by husband-and-wife soap writers Frank and Doris Hursley, who originally set it in a general hospital (hence the title), in an unnamed fictional city. In the 1970s, the city was named Port Charles, New York.