import core.bitop, std.algorithm, std.ascii, std.bigint, std.conv, std.math,
    std.functional, std.numeric, std.range, std.stdio, std.string, std.random,
    std.typecons, std.container, std.format;

// dfmt off
T lread(T = long)(){return readln.chomp.to!T();}
T[] lreads(T = long)(long n){return generate(()=>readln.chomp.to!T()).take(n).array();}
T[] aryread(T = long)(){return readln.split.to!(T[])();}
void scan(TList...)(ref TList Args){auto line = readln.split();
foreach (i, T; TList){T val = line[i].to!(T);Args[i] = val;}}
alias sread = () => readln.chomp();enum MOD = 10 ^^ 9 + 7;
alias PQueue(T, alias less = "a<b") = BinaryHeap!(Array!T, less);
// dfmt on

void main()
{
    long H, W;
    scan(H, W);
    if (H == 1 || W == 1)
    {
        writeln(1);
        return;
    }
    long a = (W + 1) / 2;
    long b = W / 2;
    long c = (H + 1) / 2;
    long d = H / 2;
    writeln(a * c + b * d);
}
