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Among the academic advisors of Interaction Ivrea were leading practitioners and theorists like John Maeda Ranjit Makkuni Joy Mountford John Thackara Bill Verplank  Bill Moggridge  ( co-founder of  IDEO  ) and David Liddle ( co-founder of Interval Research ) .
 founded by: Bill Moggridge, IDEO
Given a phrase that describes the relationship between two words, extract the words and the lexical relationship between them. The output format should be "relation1: word1, word2; relation2: word3, word4". 
Option: cities of residence, top members employees, members, alternate names, origin, state or provinces of residence, title of person, spouse, city of headquarters, NA, founded by, state or province of headquarters, employee of, countries of residence, country of birth, founded, subsidiaries, country of headquarters 
Text: {0} 
Answer:
 founded by: Bill Moggridge, IDEO