good boy or good girl morality is found in the conventional level of morality
In Stage three (good intentions as determined by social consensus), the self enters society by conforming to social standards. Individuals are receptive to approval or disapproval from others as it reflects society's views. They try to be a ``good boy'' or ``good girl'' to live up to these expectations, having learned that being regarded as good benefits the self. Stage three reasoning may judge the morality of an action by evaluating its consequences in terms of a person's relationships, which now begin to include things like respect, gratitude, and the ``golden rule''. ``I want to be liked and thought well of; apparently, not being naughty makes people like me.'' Conforming to the rules for one's social role is not yet fully understood. The intentions of actors play a more significant role in reasoning at this stage; one may feel more forgiving if one thinks that ``they mean well''.
Lawrence Kohlberg's stages of moral development