Carroll was given squad number 9 for the 2010–11 season. This number is important for Newcastle United supporters. Great strikers like Jackie Milburn, Malcolm Macdonald and Alan Shearer have worn this squad number for Newcastle. Carroll scored his first career hat-trick against Aston Villa in the their 6–0 win in the Premier League on 22 August 2010. Carroll came on as a substitute for Kevin Nolan against Manchester City. He captained the team for the first time in this match. In October 2010, Carroll signed a new five-year contract. His contract lasted till 2015. Carroll scored Newcastle's third goal in a 3–1 victory over Liverpool at St. James' Park on 11 December 2010. It was a shot from 25-yards out. The shot was a low drive.