Many of Food Network's top chefs and celebrities had new programs on the channel starting in the fall of 2010. These included - Emeril Lagasse, Rachael Ray and Bobby Flay. Lagasse's program, "Emeril's Fresh Food Fast", showed viewers how fresh food can be prepared in a short amount of time without the lose of authentic taste. Flay's program, "Bruch @ Bobby's" focused on Weekend bruches/ Ray's program, "Week In a Day" showedviewers how to plan a week's menu by cooking them all in a single day. 