Palestinian films kept getting produced at a steady pace, and got a boost when Rashid Masharawi established the "Cinema Production and Distribution Center" in Ramallah in 1996. In 1995 Khleifi produced what is considered to be one of the greatest Palestinian productions, "Tale of the Three Jewels." It was a successful movie internationally and it made a difference by not showing any violent scenes or scenes from war in general, but rather demonstrating the effects of the war on people, and children more specifically. 