In the first decade of the 21st century the golden era started. In 2001 FC Twente won the Dutch cup by beating PSV Eindhoven in the final with a penalty shootout. This victory caused huge celebrations in the eastern part of the Netherlands. This showed the popularity of the club in the region, eventhough FC Twente almost never wins a prize. In 2003 the club almost went bankrupt and Joop Munsterman took over as chairman. He understood the potential of this club and developed a plan to increase the sportive, economic and social capacity of Twente. In 2008 the stadium size was increased from 13,500 to 24,000 seats. In 2011 the stadium was further increased to 30,000 seats. FC Twente again played on the top of the Dutch league, resulting in their first national title in 2010. Also the Intertoto Cup was won in 2006, the Johan Cruijff Schaal was won in 2010 and 2011 and the Dutch cup in 2011. In these years FC Twente also started a social programm to help unemployed people to find a job, encourage handicaped people to do sports and to give away free seats in the stadium to people that cannot afford a ticket.