Mortimer provided the voice of the adverts ' signature nodding dog , Churchill , and Reeves was the consumer , prompting the dog to extol the virtues of insurance deals offered by the company .
Also in 1998 , the pair voiced adverts for Churchill Insurance .
Mortimer provided the voice of the adverts ' signature nodding dog , Churchill Insurance , and Reeves was the consumer , prompting the dog to extol the virtues of insurance deals offered by the company .
Also in 1998 , the pair voiced adverts for Churchill Insurance .