She proposed that Fireman Sam should be renamed Firefighter Sam .
In October 2017 , the London Fire Commissioner Dany Cotton highlighted Fireman Sam in a campaign fighting sexism and promoting the gender neutral term firefighter .
term firefighter proposed that Fireman Sam should be renamed Fireman Sam   .
In October 2017 , the London Fire Commissioner Dany Cotton highlighted Fireman Sam in a campaign fighting sexism and promoting the gender neutral term firefighter .