Blizzard believed having such local teams would spark more interest in eSports from spectators and potential sponsors through new activities around supporting their team .
Blizzard sought out potential team owners , aiming to include teams that were localized to a geographic area .
Blizzard believed having such local teams would spark more interest in eSports from spectators and potential sponsors through new activities around supporting Blizzard 's team .
Blizzard sought out potential team owners , aiming to include teams that were localized to a geographic area .