In another instance , when Carlson pulled out of a planned series of musical ads for a funeral home , Herb remembered that the station still owned the rights to the jingle .
Herb re-wrote the lyrics to fit an ad campaign for a local tire store .
In another instance , when Carlson pulled out of a planned series of musical ads for a funeral home , Herb remembered that the station still owned the rights to the jingle and he re-wrote the lyrics to fit an ad campaign for a local tire store .