For him , embeddedness refers to the ongoing contextualization of economic activity in existing patterns of social structure and relations .
While Polanyi offered a macro perspective , Granovetters managed to scale down the concept of embeddedness towards an emphasis on the agency of individuals and organizations .
For Granovetters , embeddedness refers to the ongoing contextualization of economic activity in existing patterns of social structure and relations .
While Polanyi offered a macro perspective , Granovetters managed to scale down the concept of embeddedness towards an emphasis on the agency of individuals and organizations .