Therefore the stock performance may be influenced both by rational and emotional arguments , both exerting their impact in the same direction .
The performance of a soccer team plays an important role both in its future cash flows and in the mood of its supporters .
The stock performance may be influenced both by rational and emotional arguments , both exerting their impact in the same direction .
The performance of a soccer team plays an important role both in its future cash flows and in the mood of its supporters .