Scottish football ( soccer ) manager Bill Shankly ( 1913 - 1981 ) also used the saying .
It 's in the title of the Stephen F. Kelly biography manager   : It 's Much More Important Than That ( 2011 ) .
Scottish football ( soccer ) manager Bill Shankly ( 1913 - 1981 ) also used the saying , and it 's in the title of the Stephen F. Kelly biography Bill Shankly : It 's Much More Important Than That ( 2011 ) .