He worked closely with sponsors and networks .
It was his philosophy that securing televised events will not only make the sport more visible and the athletes more popular , but it would also bring young children into local gymnastics facilities , which makes the sport grow .
He worked closely with sponsors and networks because it was his philosophy that securing televised events will not only make the sport more visible and the athletes more popular , but it would also bring young children into local gymnastics facilities , which makes the sport grow .