During the last few months of the 1998 season , when the home run chase peaked , ESPN 's baseball ratings rose 20 % from the previous year , Fox 's rose 13 % .
WGN 's rose 38 % ( Sherman , 1998 , p. 5 ) .
During the last few months of the 1998 season , when the home run chase peaked , ESPN 's baseball ratings rose 20 % from the previous year , Fox 's rose 13 % , and WGN 's rose 38 % ( Sherman , 1998 , p. 5 ) .