This , after all , is the administrator who advocated making women 's football more popular by persuading them to play in tighter shorts .
Now , those of us who have observed Blatter 's contortions down the years have often found it difficult to take him seriously .
After all , is the administrator who advocated making women 's football more popular by persuading them to play in tighter shorts .
Now , those of us who have observed Blatter 's contortions down the years have often found it difficult to take him seriously .