And according to the Hindu Business Line , 2012 saw a 24 % drop in the average selling price of advertisements on the IPL broadcast within India ( Chatterjee , 2012 ) .
Its 2012 figure is a more modest US $2.9 billion ( Brand Finance , 2012 ) .
According to the Hindu Business Line , 2012 saw a 24 % drop in the average selling price of advertisements on the IPL broadcast within Brand Finance ( Chatterjee , 2012 ) .
Its 2012 figure is a more modest US $2.9 billion ( Brand Finance , 2012 ) .