The brand is more well - known on the East Coast ( Reiser said there were 190 Gurus being ridden at the Lake Placid Ironman competition ) .
Brand has n't taken root yet on the West Coast .
The brand is more well - known on the East Coast ( Reiser said there were 190 Gurus being ridden at the Lake Placid Ironman competition ) but it has n't taken root yet on the West Coast .