The 100 % me team was established in 2006 for the academy endurance riders and has had representation from the likes of Olympic champions Laura Trott and Steve Burke over the years since its inception .
The 100 % me team uses UK Anti-Doping's values based athlete education brand .
The 100 % me team , which uses UK Anti-Doping's values based athlete education brand , was established in 2006 for the academy endurance riders and has had representation from the likes of Olympic champions Laura Trott and Steve Burke over the years since its inception .