Canadian sociologists Graham Knight , Margaret MacNeill and Peter Donnelly wrote about the opposite of Olympic pride - Olympic disappointment - .
How Canadians reacted during and after the 2000 Olympics , when their expectations of medals were not met .
Canadian sociologists Graham Knight , Margaret MacNeill and Peter Donnelly wrote about the opposite of Olympic pride - Olympic disappointment - and how Canadians reacted during and after the 2000 Olympics , when their expectations of medals were not met .