Broadcasters know that many fans tune in to watch their favorite team ( Wenner & Gantz , 1989 ) .
Broadcasters are likely to describe the team in flattering terms to keep the viewers content ( Billings & Tambosi , 2004 ) .
Knowing that many fans tune in to watch their favorite team ( Wenner & Gantz , 1989 ) , broadcasters are likely to describe the team in flattering terms to keep the viewers content ( Billings & Tambosi , 2004 ) .