WCIR - FM is owned and operated by Southern Communications .
WCIR - FM ( 103.7 FM ) is a Contemporary Hit Radio formatted broadcast radio station licensed to Beckley , West Virginia , United States , serving Southern West Virginia .
broadcast radio station     is owned and operated by Southern Communications .
WCIR - FM ( 103.7 FM ) is a Contemporary Hit Radio formatted broadcast radio station licensed to Beckley , West Virginia , United States , serving Southern West Virginia .