At the peak of the toy line 's popularity , The Transformers : The Movie hit theaters to further capitalize on its success .
The film polarized fans and collectors with the death of Optimus Prime and majority of the original characters .
At the peak of the toy line 's popularity , The Transformers : The Movie hit theaters to further capitalize on its success , but the film polarized fans and collectors with the death of Optimus Prime and majority of the original characters .