Discovery Family (formerly Discovery Kids, The Hub, and the Hub Network) is a Digital cable and satellite television television network in the United States. Discovery Family replaced the Hub Network, the Hub, and Discovery Kids and has a joint venture of both Discovery Communications, Inc. and Hasbro. The headquarters for the television channel is in Silver Spring, Maryland. The Hub (later became the Hub Network) launched at 10:00 am ET (9:00 am CT) on October 16, 2010 and took over the Discovery Kids channel space after a final marathon of Kenny the Shark. The very first program aired on The Hub was The Twisted Whiskers Show. The channel is 40% owned by Hasbro and 60% owned by Discovery Communications, Inc.