In jenem Fall hatten neue Marktteilnehmer wenig Grund, in eigene Preisvergleichstechnologien zu investieren, weil die erbrachten Leistungen die Verbraucher dank Googles Kontrolle über die Suche nie erreicht hätten.
In that case, there was little reason for a new market entrant to invest in its own shopping-comparison technology, because the services being provided never would have reached customers, owing to Google’s control of search.