Sometimes the aim is to simulate a color that is perceived by the consumer as natural , such as adding red coloring to glacé cherries -LRB- which would otherwise be beige -RRB- , but sometimes it is for effect , like the green ketchup that PERSON@1 launched in NUMBER@1 .

An example for this would be adding red coloring to glacé cherries -LRB- which would otherwise be beige -RRB- . Sometimes food coloring is done for effect , like the green ketchup that PERSON@1 launched in NUMBER@1 .
