Doublespeak may be in the form of bald euphemisms such as `` downsizing '' or `` rightsizing '' for `` firing of many employees '' ; or deliberately ambiguous phrases such as `` wet work '' for `` assassination '' and `` take out '' for `` destroy '' .

A well known example for many is the replacement of Lord PERSON@1 name by `` You-Know-Who '' or `` He-Who-Must-Not-Be-Named '' in PERSON@2 .
