The most widely accepted theory recognises the city 's name as deriving from the MISC@1 -LRB- `` Kings ' Road '' -RRB- , the name of the Medieval road linking the fortification built on the beach to LOCATION@1 .

Origin of the name The city 's name as deriving from the Latin `` via regis '' , the name of the Medieval road used for going to LOCATION@1 .
