[company_age]7.0[/company_age][employees]1-10 employees[/employees][funding]pre_seed[/funding][description]What If Machines, Inc. is a Toronto-based technology+retail startup that leverages Artificial Intelligence, Big Data and other advanced technology to bring unique solutions to the online retail space. The company is composed of veterans from the worlds of retail, technology and media, and combines these skill sets to innovate in the retail space unlike any other. What If Machines has been backed by a variety of organizations including MaRS, The Fashion Zone, Business Development Canada, and Futurpreneur Canada. 

What If Machines' unique approach to online retail is evident in its Gotengo Menswear store, which offers a fresh take on apparel shopping by leveraging its proprietary personalization technology, which is driven by AI and a meticulously crafted customer journey. The product assortment on Gotengo is curated for the modern man and is made up of prestigious, storied brands, alongside interesting artisanal and exclusive-to-Canada labels and designers.[/description][ps]AI-powered online retail solutions, Gotengo Menswear[/ps]