Diverse, but Divisive: LLMs Can Exaggerate Gender Differences in Opinion Related to Harms of Misinformation
Terrence Neumann, Sooyong Lee, Maria De-Arteaga, Sina Fazelpour, Matthew Lease
The pervasive spread of misinformation and disinformation poses a significant threat to society. Professional fact-checkers play a key role in addressing this threat, but the vast scale of the problem forces them to prioritize their limited resources. This prioritization may consider a range of factors, such as varying risks of harm posed to specific groups of people. In this work, we investigate potential implications of using a large language model (LLM) to facilitate such prioritization. Because fact-checking impacts a wide range of diverse segments of society, it is important that diverse views are represented in the claim prioritization process. This paper examines whether a LLM can reflect the views of various groups when assessing the harms of misinformation, focusing on gender as a primary variable. We pose two central questions: (1) To what extent do prompts with explicit gender references reflect gender differences in opinion in the United States on topics of social relevance? and (2) To what extent do gender-neutral prompts align with gendered viewpoints on those topics? To analyze these questions, we present the TopicMisinfo dataset, containing 160 fact-checked claims from diverse topics, supplemented by nearly 1600 human annotations with subjective perceptions and annotator demographics. Analyzing responses to gender-specific and neutral prompts, we find that GPT 3.5-Turbo reflects empirically observed gender differences in opinion but amplifies the extent of these differences. These findings illuminate AI's complex role in moderating online communication, with implications for fact-checkers, algorithm designers, and the use of crowd-workers as annotators. We also release the TopicMisinfo dataset to support continuing research in the community.