My site was recently hacked, I think that was a sign for me to get my backside back on here, otherwise, silly sites will try to take over.
Jokes apart, let’s really talk about my hiatus. Apart from me enjoying life and the beautiful summer we’ve been having in the UK, a lot of changes have happened. Not bad changes – perhaps, I should say growth.
Firstly, I’ve been thinking, who reads fashion blogs nowadays. I no longer enjoy reading fashion blogs – what people wore, how they wore it, what they love about it blah blah blah. I could blame this on Instagram, personal preference, taste in clothes, lifestyle… a whole lot of stuff. But deep down, I know I no longer enjoy reading a whole lot of 300 words or more on ‘how to wear a polka dot skirt’ or the most amazing leopard print someone just bought – so why would I want to churn out that kind of content on my blog?
Just provide me with the link, if I like I’ll buy, I don’t need many words to convince me about an item.
How we consume and digest fashion content has evolved a lot since I started my blog and I’m all ok with that, I’ve subconsciously realized, I have also evolved and moved on.
Secondly, call it writer’s block, uninspired, or whatever, I no longer quite really writing. Oops, did I just say that? Most people start a blog because they enjoy writing. Maybe that’s just my assumption. BUT, when I write, regardless of what I’m writing about, I feel or experience something. For someone who doesn’t enjoy writing, it’s quite contradictory. Guess that’s where inspiration meets desire. I write when I’m inspired. I would rather wait and have something to write about, even if it happens once a month.
Thirdly and finally. Who even reads blogs especially fashion blogs? Back to my first question right? This is a constant question in the blogosphere. Do people still read blogs? The answer is YES. The percentage might have dropped significantly, but I strongly believe people still do.
Readership depends on a lot of things – the type of content you produce, who you are writing for, to age group, demographics, and a whole lot of statistics.
As I mentioned earlier, I no longer enjoy core fashion blogs (not all, depends on a lot of things including my mood). I turned to catch up with one of the blogs I used to enjoy reading only to myself moving along fast, looking for something perhaps more engaging. Like a life update sorta post. The type of blogs I read now varies a lot, but I enjoy lifestyle posts, personal experiences with certain situations, posts that stimulate my thoughts. For example, I like Vix Meldrew’s content. I would like to give more examples, but I currently don’t have any go-to blog.
It’s great to have varied content I suppose. No one is one dimensional. It’s about what you feel, what you enjoy and what your audience reacts to best.
I feel like it’s time to stir in a new direction. Now, the difficult part is this. FASHION is a core part of my blog. I mean, it’s called A Style Diary for goodness sakes, what is style without fashion. I’m yet to find a creative way to interpret this so that it’s still meaningful. I love the name of my blog and not ready for a change yet.
To conclude this post, I would love to know what kind of content or posts you guys are into. Do you feel fashion posts are still as relevant?
I don’t read fashion posts or enjoy posts about how I wore something, I never have. I like looking at the fashion pics as inspiration and then having content with more substance behind it.
in the early days of fashion blogging, there was a lot of this type of posts and I quite enjoyed them, there was still some kind of originality at the time. I think now everyone is a fashion blogger and these pose are obsolete.
Thanks for writing this! I like how it was multifaceted- something to look at AND something to look at that is beautiful. That may just be the recipe
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