Pandora, the jewelry brand's, new ad with the tag line “All women are unique,” created an ad that captures the unique and magical bond between a mother and her child perfectly.
The adorable and heart-warming advertisement titled The Unique Connection," was uploaded to the official Pandora Youtube channel on April 13 and has already been viewed over half a million times. The ad shows an experiment of six mothers and their children. The children were blindfolded and guided towards the group of women, their mothers, who stand in a line while only using their senses the children are asked to identify his or her mother.
Through hand holding, taps on shoulders and a few quick hugs, the children are able to recognize their moms each time. The moms are understandably overcome with emotion, some crying and others tightly hugging their little ones.