cuspers -LRB- born roughly 1954-1965 -RRB- , who arrived in style in 2008 with their first truly major figure , Barack Obama -LRB- born 1961 -RRB- . George W. Bush , born in 1946 at the start of the postwar baby boom for which his generation is named , will leave office with the lowest approval ratings since Richard Nixon was president . As Thomas Friedman has written , Bush epitomizes what 's now seen as `` The Greediest Generation . '' Who 's to blame for the economy going into serious decline ? The short and easy answer is greedy boomers . This is the generation that knew better than their cautious , fuddy-duddy parents , the generation that protested , that had ideals and marched to the beat of defiant music : `` Street Fighting Man , '' `` We Want the World and We Want It Now , '' `` Hope I Die Before I Get Old . '' It 's the generation that pursued pleasure , proclaimed `` I can have it all '' and refused to grow old -- `` 50 is the new 30 , '' etc. . And now , after years of
Editor 's note : Marian Salzman is chief marketing officer and a partner at Porter Novelli Worldwide and is co-author of `` The Future of Men '' and `` Next Now . '' She was named among the `` top five trendspotters '' by VNU in 2004 and has been credited with popularizing the term `` metrosexuality . '' She blogs at www.pnintelligentdialogue.com . See Salzman on American Morning and CNN.com Live Monday , December 29 . Marian Salzman says `` cuspers '' are staking out a separate identity from the baby boomer generation . NEW YORK -LRB- CNN -RRB- -- Rarely has there been a year when so many things went out of style in such a short time : not just investment bankers , gas-guzzling vehicles , corporate jets , conspicuous consumption and political polarization , but also a whole generation . After strutting and tub-thumping and preening their way across the high ground of politics , media , culture and finance for 30 years , baby boomers have gone from top dogs to scapegoats in barely a year . As baby boomers lose their authority and appeal , generational power is shifting one notch down : to