Chick Ciccarelli
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Ciccarelli Chick Ciccarelli
MediaBuys has approached about 75 corporations in search of sponsors, said the company's chief executive, who is Chick Ciccarelli, and enlisted the services of several large advertising firms, including Saatchi & Saatchi and Ketchum Inc. Mr. Ciccarelli said that they are still in negotiations with other corporations, who expressed confidence that more corporations would commit money before next weekend.