Edward Snyder
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Edward Snyder
Edward Snyder, a financial analyst and co-founder of Charter Equity Research, where he covers the cellular phone industry, said that unlike the computer, or a magazine or television, the phone is a piece of us. That quality, which makes mobile marketing so powerful, could also make phone ads widely disliked and force carriers to use them very cautiously.  Edward Snyder, a financial analyst and co-founder of Charter Equity Research said that in contrary of the computer, or a magazine or television, the phone is a piece of you. The quality, which makes mobile marketing so powerful, impactful could also make phone ads widely disliked and force carriers to use them very cautiously.