Pragnesh Shah
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Pragnesh Shah Shah
Pragnesh Shah, was a vice president of product innovation at Sprint Nextel, he said that the approach should be delicate because there is a fine line between adding value to a customer and intruding. Adding more to it, he said that he saw enormous potential in delivering advertising on a device that is always on and carried everywhere. Pragnesh Shah, vice president of product innovation at Sprint Nextel, said that he saw enormous potential in delivering advertising on a device that is always on and carried everywhere, but it also should be kept in mind to be delicate in approach since there's a fine line between adding value to a customer and intruding.