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Apple's AI Revolution: What to Expect from WWDC
Apple is no stranger to the world of artificial intelligence (AI). The tech giant has been using AI technology for years, with features like fall and crash detection on the latest iPhones and Apple Watches. But with the AI arms race heating up, all eyes are on Apple and what it might reveal at its Worldwide Developers Conference (WWDC) on June 5.

In the past few months, Google, Microsoft, and Meta have all made major announcements about their AI-related developments. Google unveiled a new AI-infused version of search and Bard, its AI-powered chatbot. Microsoft built generative AI into its suite of long-established productivity apps like Word, PowerPoint and Outlook. Meta released its own sophisticated AI model as open-source software for public use.

Despite the AI arms race, Apple has been noticeably absent from the generative AI gold rush. CEO Tim Cook has expressed interest in generative AI, but has also expressed caution. AI researchers and tech leaders, including Elon Musk and Steve Wozniak, have called for a pause in development of AI systems more powerful than GPT-4 over concerns about runaway risks without sufficient guardrails.

However, a recent 9to5Mac report said that the iPhone maker is working on an upgrade to Siri, one that could improve the virtual assistant's conversational abilities via ChatGPT-like AI concepts. Apple is also expected to debut its highly anticipated mixed reality headset, which would mark the company's first entry into a new hardware category since 2015.

At WWDC, Apple could introduce more AI-powered features into its software for the iPhone, Apple Watch, iPad and so on. With the current AI arms race, Apple could risk falling far behind its rivals if it does not enter the generative AI race soon.

It remains to be seen what Apple has in store for WWDC, but one thing is certain: AI technology is here to stay, and Apple is sure to be a major player in the AI revolution.