ssignment for the analysis of HSBC bank in UK. The factors that the assignment should include the following:
• Macro-environmental and Industry analysis: Analyse the macro-drivers and competitive dynamics in the business environment and show how
these factors shape current industry dynamics. E.g., what are the key drivers of change in the macro environment? What are the opportunities
and threats? How attractive is the industry? How dynamic is the industry? What are the competitive pressures and competitive drivers?
• Business Strategy: Building on your analysis of the macro-environment and competitive environment, analyse the strategy of your selected
organization in this industry. Examine the evolution of this strategy and the sources of its advantage. What is the strategic outlook for the
organization? Can you identify any vulnerability? What is the key strategic issue or key issues facing the organization?
• Options and Recommendations: You should propose TWO distinctive strategic options that address the key strategic issue(s) identified in your
analysis. You need to critically evaluate both options before coming to a conclusion about which option you would recommend for the
organization. Provide a clear rationale for why you think this is the most appropriate option for addressing the organization’s strategic issue(s).